Why has Apple historically had such a difficult time selling the superior Mac to the masses?

“Macs and PCs have similar capabilities, but asking a Mac user to switch to a PC or asking a PC user to switch to a Mac is almost like asking someone to move to another country,” Senitra Horbrook blogs for South Jersey News Online.

“‘You have two different camps. You have a lot of people who are PC folks that do a lot of programming and would like to have more control over the operating system, be able to tweak it more,’ said Neil Toporski, director of instructional technology at Rowan University,” Horbrook reports. “‘With a Mac, it just works. You don’t have to worry about reconfiguring operations inside a Mac. A PC person would find a Macintosh frustrating. It’s not that customizable.'”

MacDailyNews Take: Apple’s Mac OS X is certified UNIX. It is MORE customizable than Windows. Changing cursor shapes and colors and similar garbage is what Windows sufferers do to distract themselves from the dreck to which they’ve subjected themselves and/or to kill time while waiting for their AV software to waste some more of their processor cycles. Second-rate reporters working for third-rate media properties should stop quoting fourth-rate IT people if they want to move up in the world. Frustrated Windows sufferers who’ve switched to Apple Macintosh find it to be extremely liberating; the only thing they’re frustrated with is the realization of all the time and money they’ve wasted with Windows.

Horbrook continues, “The most noticeable difference between a Mac and a PC is the operating systems, which are different in the look and feel, in the interface themselves, how you operate the computer and how you access software and different files. ‘Mac uses OS X. The newest version is Leopard, which sells for $129 if upgrading,’ Toporski said. ‘The PC comes with Vista that comes in several flavors — ultimate, premium, business, basic.'”

MacDailyNews Take: Mac OS X Leopard sells for $129 even if you’re not upgrading. Miss Ignorance Peddler could’ve gotten better information by just making it up. And PCs don’t all come with Vista. Because it sucks. In fact, Vista is so bad, some Windows sufferers and many of the PC box assemblers long ago demanded that the ancient XP be installed instead.

The full amateurish, ignorant article – which, if you extrapolate, goes a long way towards explaining why Apple has historically had such a difficult time selling a vastly superior product to the masses – Think Before You Click™ – is here. (South Jersey News Online requires registration in order to comment on article.)

[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]

MacDailyNews Note: Contact Info: Senitra Horbrook:

We can’t ship junk. There are thresholds we can’t cross because of who we are. The difference is, we don’t offer stripped-down, lousy products. – Apple CEO Steve Jobs, August 7, 2007