Apple has debuted a new iPhone ad online which showcases the convenience of having the Internet in your pocket, in this case during a ski trip.
Apple’s “The Great Thing” iPhone ad:
Direct link via YouTube: http://www.youtube.com/watch?v=bijbN65jBoA
See the new ad in higher quality and with a choice of sizes via Apple here.
[Thanks to MacDailyNews Reader “Richard” for the heads up.]
MacDailyNews Take: That frozen, unmoving hand gives us the creeps.
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@ Unemployed drifter
You need to keep taking your Lithium. And don’t presume to think you know me or how I think. You don’t.
You, however, have aptly demonstrated a <u>complete</u> lack of understanding of the principles of marketing.
Realize that.
There’s very slight movement of the hand around 0:16, and the tips of fingers change hue as screen image changes. I imagine that for stability the hand is resting on a horizontal surface and perhaps the iPhone itself is mounted square to the camera on a rigid frame.
I wonder if the ad was shot on location. Tough assignment, that.
@ampar
I forgot to thank you for the compliment you made to me earlier. Thanks! I really try my best to be eloquent. I’m happy you noticed.
Good posts.
On another note:
Why bperpetuate the Apple elitist ideal?
In addition to that ad, how about one showing a family looking for a Pat’s Steaks (philly cheesesteak) and the Phillies game?
Great ad..
” width=”19″ height=”19″ alt=”smile” style=”border:0;” /> I dont know if I would go skiing with my iPhone though. Id probably fall on it and bust it.
aLiffRu25
iPhone Wallpaper
Proof that something has to be done about unemployed drifters, can’t we shoot them for the sake of betterment of all mankind?
flash: We could use them to make Soylent Green. It would be a shame to waste all that good protein.
Just bought an iPhone – but it’s still in the box. I’m afraid it will freeze my hand!
haha at the “i took my iphone skiing, it was fine’ comment.
iphone downloads
MCCFR:
The wales coaching team uses macs. I’ve often seen them use 2 macs while watching the game in front of them…
Hope they win the 6 nations…
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