“If you’re not a music industry executive, you probably haven’t spent much time perusing the documents from the recent UK Copyright Tribunal’s decision on online royalty rates for music publishers. But some people have, and they’ve turned up evidence that Apple is maybe planning to introduce ad-funded music on iTunes,” Stuart Dredge reports for Tech Digest.
“The Tribunal’s decision quotes witness evidence from iTunes VP Eddie Cue, where he states that Apple would only pay advertising revenue where ‘that revenue is earned as a result of an advertisement, sponsorship or a click-through link located on a Licensed service … and only where the Licensed Service is offered to the User at a price which has been artificially depressed to reflect such revenue,'” Dredge reports.
Full article here.
@ Peabody Prince recently distributed his latest album via the Sunday Mirror Newspaper, FREE to the newsreaders who bought the newspaper.
He is alleged to have been paid One million dollars which apparently is alot more than he would have got from the Record Label Industry for the amount of CD’s distributed on that one day.
That tells you something about that industry!
The idustries spokes-people made an outcry that that was devalueing music, that people would start to demand to recieve free music that way, in truth, they were probably worried that new artists might be given the idea that they do not need the major labels after all, since precedents were being set to prove that.
Rockefella or however you spell his name, proved that music will merchandise any product and went on to do it himself after having his proposals turned down by the very people who had cashed in on his marketability, the rest is history.
Capitalism is good as a channel provider if those who wish to capitalise on it can make use of its ability & flexibility.
Them bastards who have fattened themselves up on the musical cake would rather keep the status quo than exploit new channels, particularly if those channels demand that the bigger slice is dished out to the creator of the music rather than to the delivery boy/girl/man/woman/person that is the recording industry.
I just wish they’d attach ads to the beginning and/or end of every track you buy.