NASCAR.COM today announced that race fans will be able to download video highlights of the 2007 Daytona 500 from Apple’s iTunes Store. Video highlights of the race, viewable on a computer or iPod, will be available as a download from iTunes for $1.99 the day after the race.
The highlights will be produced by NASCAR.COM, a division of Turner Sports New Media, and will capture the action from green flag to checkered flag along with interviews from drivers following the action. The video download gives race fans the ability to relive the key action of The Great American Race, in addition to listening in on key radio communications between drivers and crew chiefs as they battle for this season’s most prestigious title.
“We’re thrilled to have the opportunity to provide NASCAR fans with this unique ability to take a piece of the Daytona 500 with them anywhere on their iPods,” said Dennis Quinn, executive vice president, business development, Turner Broadcasting System, Inc., in the press release. “It’s yet another way for NASCAR fans to follow their favorite drivers and relive all the excitement of America’s most famous race.”
“Over the past year iTunes has given sports fans the ability to download highlights from the country’s most popular sporting events,” said Eddy Cue, Apple’s vice president of iTunes in the press release. “We’re excited to provide Daytona 500 downloads to our customers and think NASCAR fans everywhere will jump at the chance to own video highlights of this year’s race.”
In its second year providing NASCAR highlights as a digital download, iTunes will be offering fans a NASCAR NEXTEL Cup Series Season Pass for $19.99 where highlights from each of this season’s 36 NASCAR NEXTEL Cup Series races will be automatically downloaded when they become available the day after each race.
The iTunes Store features the world’s largest catalog with over four million songs, 350 television shows and over 400 movies. The iTunes Store has sold over two billion songs, 50 million TV shows and over 1.3 million movies, making it the world’s most popular online music, TV and movie store.
NASCAR on Apple’s iTunes Store here.
I thought race fans would only want it LIVE…
yeeeeeee….hooooooooo…….pass the beef jerky!
Stupid Rednecks Rejoice!
Cool! Now we can beat our wives on OUR time…not just on race day!
The iTunes link to NASCAR at bottom goes to NASCAR 2006 not 2007 I believe that link was not part of the article but MDN just put there but is blind to notice that there is no 2007 yet.
Uh, i can’t read…is there any pictures?
Maybe iTunes should negotiate with the Burpee Company for highlights of grass growing next.
Cool! Now we can beat our wives on OUR time…not just on race day!
LOL
Apple is for everyone, even rednecks!
I just want to download the highlights of the cheating by all the teams in NASCAR.
This place has gotta be the best free intertainment on the net. It’s like watching a train wreck every freaking day. All we need now is Ampar… I mean unsquirted, to come in and leave a missive.
Dale Earnhardt, Inc. earns $15 Million a year and has grown to be one of the premier NASCAR race teams housed on 14 acres of land utilizing 240,000 sq. feet of building space. It employs aerospace engineers to design its race cars using state of the art computer systems.
On December 28, 2006 Max Siegel was appointed president of global operations for Dale Earnhardt Inc. and will oversee marketing, sales, sponsorship and distribution for all of the company’s properties including motor sports teams, licensing, promotion, sales, business development projects, and the Dale Earnhardt Foundation.
The former Sony BMG/Zomba Label Group executive is a graduate of the University of Notre Dame Law School and once represented major companies including Eli Lilly, General Motors, and Ameritech [now AT&T.] Mr. Siegel is a black man.
So much for your stereotyping of NASCAR folks. I don’t know of any other professional sport that has designated family sections where smoking and drinking are not permitted. Each Daytona 500 fills more seats than any individual NFL team does all season. I’m a NASCAR fan and participant. My portfolio is into 7 figures these days. Let us know when you earn your first $100,000 and when you stop beating your wife. Oh, and buy a clue someplace, please!
Someone wake me when the World Rally Championship, British Touring Car Championship, Aussie V8 Supercars and F1 shows up on iTunes.
Thanks in advance.
Kleetus! You git away from that ah-Pod an stop looking at them racin’ cars!!! ah’ve got some more young ‘uns to birth!!!
MDN should have used this link instead of iTunes link which pointed to old NASCAR 2006
today’s article is in regard to this article;
http://www.marketwatch.com/News/Story/Story.aspx?guid={D3A9BFD7-15ED-491D-A8BE-6F932891B9ED}&siteid=mktw&dist=nbk&symb;=
I spent a week in Daytona Beach last May and the May before-not to mention a Christmas in between. Can’t wait to get back. Nice place to visit.
And even though I’m redneck under a blue collar, I prefer the beach to the stands.
MW:passed, as in “I wish I was passed out durin’ the birthin’ like I was durin’ the courtin'”-
Girlie Sue
Dale Earnhardt, Inc. earns $15 Million a year and has grown to be one of the premier NASCAR race teams housed on 14 acres of land utilizing 240,000 sq. feet of building space. It employs aerospace engineers to design its race cars using state of the art computer systems.
The Ferrari and Toyota F1 Teams spend around $450-500 million a year, MacLaren $400 million, Renault $300-350 million. Michael Schumacher’s salary was $40 million a year plus endorsements. Dale’s $15 million is joke compared to Formula One. Looking at the physcial conditions of Dale, he couldn’t drive an F1 car for 10 laps.
Let’s get back to the real subject. This is another demographic victory for Apple, iTunes, iPod and aTV. Another group of aficionados is bought under the umbrella of user friendliness. That is why I just love these announcements. It’s all about Apple locking them into a friendly embrace one group at a whack. My AAPL holdings are smiling.
While I myself may be more into F1 (pretty much any open-wheel for that matter)- just hearing his kind of filter-less lunacy from some of these maroons makes me question THEIR intelligence for ripping fans of Nascar. It’s this clueless, holier and more precious than thou, “intellectually refined” hilarity that makes me question their own level of intelligence. It’s leaping before looking on the highest of prejudicial levels, and quite funny in its own way.
This is a win for Apple (getting back TO it), and as a stockholder I’m stoked that Apple continues to pursue any method it can of not only increasing revenue- but in this case most importantly: brand familiarity. This has been a tremendous year for Apple and this is (yet another) lovely little addition to its brand. The Nascar market is one of the largest in the states, serving all kinds of demographics in its fervent audience- and developing a relationship WITH that audience is another part of the brilliance that has made Apple what it IS.
Nice one boys.
All of you clowns who insist on stereotyping Nascar fans have an incredible resemblance to die-hard Windows users.