“The video iPod and powerhouse iMac G5 are mighty weapons in the battle to dominate entertainment in the home and on the road,” Arik Hesseldahl writes for BusinessWeek. “As with the first iterations of iTunes, which sported a library of only a few hundred thousand songs to download, the video offerings are off to a modest start. It won’t stay modest for long. With a device that can store 150 hours of video, the program choices will have to grow — and fast.”
Hesseldahl writes, “Portable video players aren’t a new idea. Microsoft has pushed its portable media centers since last year, through hardware partners such as Creative Labs, Samsung, and others. It also tried to create its own digital hub with the Media Center PC line, developed with hardware partners including Hewlett-Packard, Dell, and Toshiba. But neither the mobile devices nor the Media Center PCs have sold well.”
“Until recently, Jobs had been dismissive of the idea of turning the iPod into a portable video platform. Why watch videos on a tiny little screen when you can see them on a much bigger and better screen in the living room? This argument had — indeed still has — a lot of merit. But the iPod or a device like it has a lot of potential as a portable storage medium that connects directly to a larger screen, like a TV or a PC display. This iPod — note there’s no change to the name — does both, allowing you to watch video on its small screen or connect to a home monitor,” Hesseldahl writes.
“Microsoft had the vision, but lacked the ability to push it through in a way that consumers find compelling. It built an ugly portable product that’s confusing to use. Apple has a proven record of turning the needlessly complex into beautifully simple designs. Music videos and a few TV shows may be the first of its iTunes video offerings, but Hollywood can’t be far behind. The iPod, the new iMac and a faster wireless network will tie this digital media environment together. If Apple can’t do it right — and make billions of dollars in the process — I don’t see who can.”
Full article here.
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