“Loup Ventures surveyed 530 U.S. consumers regarding ‘their intent to purchase’ for this year’s new iPhone models. Of those 530 who were surveyed, some 48 percent said they planned to upgrade to a newer iPhone within the next year,” Miller reports. “48 percent is far higher than last year, when 25 percent said they planned to purchase a new iPhone within the next year.”
Miller reports, “The survey also asked Android users if they plan to switch to an iPhone in the next year, reveling that 19 percent of Android users plan to make the switch – up from 12 percent last year.”
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MacDailyNews Take: What’s that we hear revving in the distance?