“‘We know what a smartphone looks like and does,’ Thiel says. ‘It’s not the fault of Tim Cook, but it’s not an area where there will be any more innovation,'” Divine writes. “Thiel focused on the smartphone industry for a reason: iPhone sales account for an incredible 60 percent of overall AAPL revenue.”
“Cook is certainly aware of Apple’s crippling one-dimensional nature. Unfortunately, all of Apple’s attempts to do something new in recent years have failed miserably,” Divine writes. “‘The Apple Watch is looking like a failed product and has been surpassed by Amazon Echo as the device de jour, highlighting Apple’s competitive pressure from Google and Amazon at delivering intelligent cloud services,’ says Peter Yared, CTO of Sapho and former CIO of CBS Interactive.”
MacDailyNews Take: That’s opinion, not proof.
Divine writes, “‘The reality is that the innovation days may be behind it – they are selling LG’s screens at this point rather than their own,’ Yared says.”
MacDailyNews Take: There’s an example of what we warned of when we wrote last month: “Apple ceding the display business damages the Apple brand. Apple does not lead in an essential personal computing component and other companies logos are destined to be in Mac users’ faces all day long. Not smart. Cook & Co. should reconsider their decision and make and sell Apple-branded displays. Direct profits aren’t the issue, ancillary profits are; smart executives like Cook should be able to recognize the power of perception.”
“Apple isn’t a growth company anymore. It got too big for its own britches, and too reliant on one product,” Divine writes. “While there’s little doubt AAPL will be a prominent blue-chip company for decades to come – its massive cash hoard alone makes this inevitable – whether it will ever thrive again is very much in doubt.”
Read more in the full article here.
MacDailyNews Take: Poppycock.
Again, we believe Thiel meant that the age of iPhone is over, not Apple. Either way, he couldn’t be more wrong.
The iPhone age has many years left in its run and Apple, of all companies, has done it multiple times (Apple II, Mac, iPod, iTunes, iPhone, iPad, Apple Watch) and, we’re certain, will do it again!
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