It’s official: Apple promises to ‘brighten everyone’s day’ during September 10th special event

“Apple on Tuesday sent out invites for a special event to be held on September 10, 2013 at the company’s Cupertino, Calif. headquarters,” Jim Dalrymple reports for The Loop.

“The event will start at 10:00 am PT,” Dalrymple reports. “It is widely expected that Apple will introduce a new iPhone at the event.”

MacDailyNews Note: Or, most likely, iPhones: iPhone 5S and iPhone 5C.

Apple's September 10, 2013 special media event invitation
Apple’s September 10, 2013 special media event invitation

 
Full article here.

MacDailyNews Take: Yay, a big game of tech media BINGO!

BINGO chips

71 Comments

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  1. I wish part of Apples doubling down on secrecy involved leaking lies so when they come out with the truth it would be a surprise instead of confirmation of things we already new might be

  2. That’s for sure the most ugly invitation from Apple I’ve ever seen. Did they get a copy of CorelDraw? Jony, Jony, Jony, where are you going, and what have you smoked lately?

    1. Oh no, no, they promised they are going to “brighten everyone’s day”. Then you must be included too 🙂

      I think we are in for a big surprise, many themes, many palettes to choose from that suits different colored iPhones/moods. Please surprise us Apple on the 10th.

  3. Anyone noticed that the colours on the special event advert are pretty well the same as the leaked iPhone 5C images? Looks like there may also be some stronger less pastil like colours coming too…or maybe wishful thinking on my part…

  4. I think the message behind day will be all-day battery, more countries, or ALL countries, and a shout-out to investors… Also, notice the two shades of yellow and pink. and an on-purpose white circle. Also, the white logo is above the colors so expect the 5C to only come in a white top

  5. I think its funny how people are going to spend there money on upgrading to this new iPhone. Im perfectly happy with my Iphone 5. Im not going to be suckered in this time Apple. Maybe with the new iPad 5, but no way for the iphone 5S.

    1. You’re clearly not the market. But there are tens of millions of consumer — not suckers — currently using either an iPhone 4 and 4S and looking to upgrade.

      A year or two from now, you might want to upgrade to the latest and greatest, too. Doesn’t make you a sucker. Makes you someone who’s ready to upgrade.

  6. I can already hear the moans and groans because the iPhone won’t have a larger display. There seems to be some sort of fixation with having the largest screen possible on a smartphone. I’m sure the pundits are already saying how the next iPhone will be a big fail because every smartphone company on the planet has a large-screen smartphone. Because that’s what Wall thinks the iPhone needs the most, anything else will be a disappointment. As I recall over the years, Apple has clearly bucked industry trends, so it’s really not all that surprising to me now.

    1. Yknow, I’m getting tired of anti-larger-screen haters. I know those pics of people holding iPad mini-sized phones are retarded, but that’s not what I’m asking for. 5 added a row vertically, but I need another horizontal row. I’m not a teeny little girly boy who dances In front of his mirror dreaming of how I’ll someday face that bully and get the quarterback to finally love me–I’m a man and my thumb alone consumes 15% of the screen. I like iPhone but I want it to be bigger. I never saw Jony Ive compared to anybody, but I know Steve was like 130lbs and Tim don’t look much bigger, I mean seriously, not everybody is a little dude.

  7. ‘Brighten everyone’s day.”

    Yeah, pastel colored circles are going to rocket me into the stratosphere. Late 1990s iMac and iBook colors coming back for a return engagement?

    Lame, lame, lame! Nothing new, retreads and very much appealing to gays and girls neglecting the rest demographic of Apple’s market.

        1. Girls – 50% of the demographic ( well perhaps not in china)
          Gays – of either gender will and a few more %

          That puts you well into the minority mate.

          Perhaps Apple should invent a new colour. Anyway how much of the phone colour do you see once it is in a sleeve – not much. You could always buy that Nokia in bright Yellow or Blue if you need a strong colour – you just have to play with their 7% market share software from microsh1t.

  8. News cycle for introducing the pastel era – 24 hours max. Then, back to the reality of “not really much to brighten anything” – iCal this and we’ll take a look in just 8 short days.

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