“In a revised version of an interview published Thursday in a Chinese newspaper, Apple Inc marketing chief Phil Schiller said the company would focus on making ‘the best products’ for customers and ‘never blindly pursue market share,’ Edwin Chan reports for Reuters.

“On Thursday, the Shanghai Evening News cited Schiller as saying that Apple would not develop a cheaper smartphone for the sake of expanding its market shar,” Chan reports. “But in a new version of the story published after the original, the Shanghai Evening News removed all references to cheaper smartphones, except for a mention of a ‘cheaper, low-end product.’ It also amended its original headline from ‘Apple will not push a cheaper smartphone for the sake of market share,’ to ‘Apple wants to provide the best products, will not blindly pursue market share.’”

Apple confirmed the interview had taken place and that it had contacted the Chinese newspaper about amending its original article, but had no further comment and declined to provide a transcript of the interview… [The latest article] cites Schiller as saying, ‘Apple has always focused on providing the best products for its consumers, we’ve never blindly chased market share.’”

Read more in the full article here.

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