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Tag: TV spots

With primetime TV ad campaign, Apple hopes to hook customers for new Watch

Thursday, April 9, 2015 9:58 pmThursday, April 9, 201513 Comments

Apple has spent $38 million on its “Watch Reimagined” television campaign…

Apple debuts new iPhone 6/Plus ads ‘Cameras’ and ‘Huge’ featuring Jimmy Fallon and Justin Timberlake

Tuesday, September 23, 2014 9:58 amTuesday, September 23, 201415 Comments

Apple has debuted two new television advertisements for iPhone 6 and iPhone 6 Plus…

Apple’s new TV spot “Echoes” featuring U2, iTunes and iPhone 6 goes into heavy rotation

Thursday, September 11, 2014 10:35 pmThursday, September 11, 201431 Comments

U2 and Apple team up for the world’s largest album release ever…

T-Mobile USA debuts first ad for Apple iPhone 5 (with video)

Friday, April 12, 2013 1:31 pmFriday, April 12, 201314 Comments

T-Mobile USA has debuted its first iPhone ad on U.S. cable and broadcast networks…

Apple debuts two new TV ads for iPhone (with video)

Monday, March 11, 2013 10:19 pmMonday, March 11, 201327 Comments

Apple today debuted two new television commercials for iPhone…

Apple debuts two new TV ads for iPad/iPad mini (with video)

Monday, February 18, 2013 8:49 am34 Comments

Apple has debuted two new TV ads for iPad/iPad mini…

Apple debuts two new iPhone 5 TV ads for the holiday season (with video)

Wednesday, November 21, 2012 8:34 am16 Comments

Apple has debuted two new television commercials featuring iPhone 5…

Why Apple had to evolve its marketing approach

Tuesday, September 4, 2012 6:33 pmTuesday, September 4, 201223 Comments

Would apple be able to create a ‘1984’ in 2012?

Apple pulls ‘Genius’ ad series from its website, YouTube channel

Wednesday, August 22, 2012 5:33 pmWednesday, August 22, 201259 Comments

After pulling the ads from television, Apple has now removed…

Does Apple have a young-people problem?

Monday, August 13, 2012 5:02 pmMonday, August 13, 2012103 Comments

Apple may be trying to connect with aging fans…

Apple ‘Mac Genius’ ads, panned by some techies, may have special target

Friday, August 10, 2012 1:23 pm45 Comments

When Apple released its ‘Genius’ ads during the Olympics late last month, some Mac fans…

Apple’s new Mac Genius ads preach to new customers, not the choir

Wednesday, August 1, 2012 3:15 pmWednesday, August 1, 201245 Comments

Apple isn’t making these ads to get an approving nod from…

Ken Segall: Apple’s new Mac ads are causing a widespread gagging response

Tuesday, July 31, 2012 4:02 pmTuesday, July 31, 201292 Comments

Sure, Apple has had a low point or two in its advertising past, but…

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