Phil Schiller is the man responsible for the launch of Apple’s first major new product in years, it’s long-expected mixed-reality headset …
Tag: SVP of Worldwide Marketing
The death of Google’s ‘Project Ara’ underscores Apple’s iPhone advantage
Apple’s concept of a beautifully integrated mobile device, the iPhone, has been thoroughly vindicated…
Is Apple the canary in Madison Avenue’s coal mine?
This jaw dropping announcement is striking. I believe that more companies will follow suit and enlist…
Apple’s executive changes hint at an even greater level of vertical integration to come
On Thursday, Apple announced a number of executive shifts, including…
Global creative icon Tor Myhren leaves Grey for Apple
Tor Myhren, global chief creative officer at WPP Group’s Grey and president of its New York flagship office…
Apple assigns App Store oversight to Phil Schiller in apparent nod to developer issues
Apple’s decision to split its App Stores out of Eddy Cue’s iTunes and iCloud oversight and…
CEO Cook shakes up Apple’s management
Tim Cook has orchestrated Apple’s first big management shakeup in three years…
Apple names Jeff Williams Chief Operating Officer, other executive additions and changes
Apple today announced that Jeff Williams has been named chief operating officer…