Elon Musk says Apple has ‘fully resumed’ advertising on Twitter

Elon Musk during a Twitter Spaces conversation on Saturday said that Apple has “fully resumed” advertising on Twitter, adding that Apple is the largest advertiser on the social media platform.

Elon Musk
Elon Musk

Kurt Wagner for Bloomberg News:

The billionaire, who didn’t elaborate further on Apple, spoke for more than two hours from his private plane during the chat, which had more than 90,000 listeners.

Musk blasted Apple last week, accusing the maker of iPhones and Mac computers of mostly stopping advertising on Twitter and threatening to withhold the site from its App Store. In taking aim at Apple, Musk risked a war with the world’s most valuable company and a top advertisers at a time when other companies were pulling their marketing from Twitter.

Following his barrage of attacks on Apple, Musk met with Apple Chief Executive Officer Tim Cook and said the two had a “good conversation” and “resolved the misunderstanding about Twitter potentially being removed from the App Store.” Musk said Cook was “clear that Apple never considered doing so.”

MacDailyNews Note: On Saturday, Musk posted a tweet thanking advertisers for returning to Twitter:

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8 Comments

  1. A quick stroll around the artificial pond and a Cappuccino and all is well? I doubt we are hearing the whole story. Maybe Tim was told to lay low until after the FBI raids Twitter, Space X and Tesla.

      1. Correct, no advertising. There is no reason for advertisers to support a has-been gossip rag that:
        – has discontinued reporting usage statistics, so that ad buyers no longer know how many people their ads would reach
        – fires the very staff that supported advertisers, so that some ad agencies literally had no reliable contact within Twitter to update and manage their ad campaigns
        – now suspends users without explanation or warning, while hypocritically claiming to be a platform for free speech
        – continues to suffer under the non-fact-based tweets of its new owner
        – prevents users from sharing links or even the names of other social platforms, and bans users that post information from PUBLICLY AVAILABLE sources
        – is “run” by a capricious megalomaniac who is so indecisive he needs to poll users on what to do (57% voted that he should resign). Musk ignores their input.
        – has so poorly implemented identity verification that its paid stamp of legitimacy is widely used by foreign state agents and misinformation propagandists, objectively worse than before Musk took ownership
        – in the wake of thousands of layoffs, has no human review to follow up on user complaints, essentially letting its poor algorithms interfere with user speech with no user recourse for correction

        The sh!t show has proven how quickly an idiot with lots of money and no common sense can violate user trust and burn cash. It’s highly entertaining to watch the train wreck. Maybe he can hire Moo Nunes to fix everything. After all, the that gerrymandering hack took DWAC from its high of $97.54 per share to its current $17.06 all while Twitter implodes and all other networks (Mastodon) are gobbling up new users. He and Musk are truly business geniuses, and their companies reflect their values (or lack thereof). How long before these jewels of American innovation are snatched up by a muck-slinging foreign investor for pennies? Surely somebody in Saudi Arabia or Russia would be happy to retain silent control. It’s almost surprising that the Mercers and Murdochs have resisted the temptation to acquire a new media mouthpiece. Perhaps the stench is too strong for businessmen that actually want to make money.

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