Propaganda 2.0: Chinese Communist Party’s message gets tech upgrade

“In a bright red office in south Beijing, some of China’s most studious Communist Party members are gathered around their smartphones,” Cate Cadell reports for Reuters. “The focus of their attention is a range of mobile apps and websites which allow them to study the speeches of Chinese President Xi Jinping, including one developed by their own employer, Beijing-based conglomerate Tidal Star Group.”

“Tidal Star is among a rising number of Chinese firms working for, or taking inspiration from, the country’s ruling Communist Party to develop high-tech propaganda tools aimed at spreading the party’s message among a tech-savvy younger generation,” Cadell reports. “‘Of course we study the spirit of Xi Jinping’s speeches in the traditional way, but now that we have the app, party members can basically learn the excellent ideas of the national leaders every day,’ said Cheng Hong, who heads Tidal Star’s party committee.”

MacDailyNews Take:
If you want to keep a secret, you must also hide it from yourself.
— George Orwell

“Last month, an app called ‘Xuexi Qianggu’ which tracks how much time users spend learning Communist Party teachings and how they are progressing with their study, became the most downloaded app on Apple’s China app store. The app, developed by Alibaba Group Holding Ltd, has since chalked up around 75 million downloads, according to estimates by Beijing-based consultancy Qimai,” Cadell reports. “It is just one of dozens of Chinese Communist Party apps available on Android app stores and Apple’s China App Store, including ‘Party Member eHome,’ ‘Wisely Build the Party,’ ‘Party Member’s Little Backpack.'”

“‘Since 2016, one central publicity purpose for the Party is to make ‘red millennials,” said a Beijing-based manager at a major U.S.-listed Chinese news feed app,” Cadell reports. “His company had collaborated with the Chinese Communist Party to promote stories written by state media outlets higher up in search results. ‘Official news is always the top priority. There is no news until official news,’ said the person, who declined to be named because he was not authorised to speak to media.”

MacDailyNews Take:
The choice for mankind lies between freedom and happiness and for the great bulk of mankind, happiness is better.
— George Orwell

Read more in the full article here.

MacDailyNews Take: Ah, the siren forever sings loudest to the young.

It is natural to man to indulge in the illusions of hope. We are apt to shut our eyes against a painful truth, and listen to the song of that siren till she transforms us into beasts. Is this the part of wise men, engaged in a great and arduous struggle for liberty? Are we disposed to be of the number of those who, having eyes, see not, and, having ears, hear not, the things which so nearly concern their temporal salvation? For my part, whatever anguish of spirit it may cost, I am willing to know the whole truth; to know the worst, and to provide for it.

I have but one lamp by which my feet are guided; and that is the lamp of experience. I know of no way of judging of the future but by the past… Is life so dear, or peace so sweet, as to be purchased at the price of chains and slavery? Forbid it, Almighty God! I know not what course others may take; but as for me, give me liberty or give me death!
— Patrick Henry, March 23, 1775

10 Comments

  1. “I’ve seen what men can do for each other and do to each other, I’ve seen war and peace, feast and famine, depression and prosperity, sickness and health. I’ve seen the depth of suffering and the peaks of triumph and I know in my heart that man is good, that what is right will always eventually triumph and that there is purpose and worth to each and every life.”
    -Ronald Reagan

  2. Re MDN quote: Patrick Henry owned more slaves than almost anybody else in Virginia. When we turn our gaze on the tyranny of others (be they British or Chinese), we should occasionally check ourselves in a mirror.

    1. Typical, predictable reply from a foolish socialist.

      Owning slaves at that time was routine. Of course it was wrong, but at the time, it was like owning land or anything else. It has nothing whatsoever to do with Henry’s statement, but you cannot refute that, because you wish to be enslaved for a socialist “happiness” that will never come, so you have to fall back on weak meaningless redirection to another unrelated topic.

      To see anything in your mirror, you’d have to time travel back to before 1865 when slavery was formally abolished in America. The tyranny of Communist China exists today, Mr. Strawman.

      FYI, American haters (socialists, communists, progressives, democrats, etc.), Brazil was the world’s largest African slave-owning country, not the United States.

      1. TxUser is not socialist so your smearing premise calls into question the rest of your comment which is accusatory and largely a non-sequitur. I suggest you talk about Apple apps used in China.

    2. In 1872, 16 years before abolition, there were 1.5 million slaves in Brazil. In 1860, 5 years before abolition, there were 4 million slaves in the United States. While more slaves were imported to Brazil, most of their descendants were freed.

      Even if you were correct, comparing one slave-owning country with another is sort of like pointing out (correctly) that the Communists killed more people than the Nazis. Doesn’t make them “very nice people.”

      My point was that citing Patrick Henry as opposing chains and slavery is stretching a valid point. China is a brutal dictatorship whether it is making money for American companies or not.

    1. Sounds to me exactly like the Marxist indoctrination in our own “institutions of higher learning”. A fancy phrase for politically correct indoctrination camps(campuses?). Is there an app yet that tracks the amount of screen time on leftist sites?

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