Apple’s ARKit is accelerating augmented reality development

What “Apple has unleashed with this new augmented reality [ARKit] platform is an opportunity for developers of all stripes to get really creative with what these technologies may actually mean,” Jonny Evans writes for Computerworld. “”

“It has been only a few weeks since ARKit was announced, but developers are already engaging with the technology in a way that hints at new ideas in virtual reality (VR) product design,” Evans writes. “You can look at some early ideas, including clever room measurement tools at the MadeWithARKit site.”

Evans writes, “The more I look at ARKit, the more I see its value as a tool for digital transformation across multiple industries, one that may eventually enter experiential awareness and everyday reality.”

Read more in the full article here.

MacDailyNews Take: We can’t wait to see Apple’s TV commercials highlighting iPhone’s cool AR apps! AR is going to sell a lot of iPhones and iPads an convince millions of Android settlers to upgrade to real iPhones and iPads!

Dance Reality, created using Apple’s ARKit, is a good example of practical use of AR:

[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]

5 Comments

  1. Very few Android smartphone users will be upgrading to iPhones merely because of AR features. Apple might not even do much advertising about AR for anyone except die-hard Apple fans to know about.

    Android smartphone owners buy Android smartphones because they’re inexpensive with free services and nothing is going to change that fact. Google will help Android partners with their own version of AR to get AR on inexpensive Android smartphones. Low-cost Android smartphones might not perform AR all that well but they’ll get something useful, for sure. Apple will surely get a lot of developers onboard with ARKit, so at least the Apple App store will probably make a lot of money by selling AR apps even if they can’t get Android users to switch to iPhones.

    Alphabet can’t lose to Apple so maybe they’ll start selling some new Google Glass hardware that does AR to compete with Apple. They’re not going to let Apple have the AR market all to themselves. Alphabet isn’t that stupid.

  2. Whether it’s cool or not, is it practical? Is it useful? So far, based on what I’ve seen and tried, for myself, the answer is ‘no’. I will always choose the most efficient method for accomplishing a task, this isn’t it. As entertainment, perhaps, but even that would likely get old after awhile.

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