Walter Isaacson says Apple’s next big thing is ‘long overdue’

“Walter Isaacson, a.k.a the author of the gajillion-selling 2011 Steve Jobs biography, says that Apple is ‘long overdue’ coming out with its next great innovation,” Luke Dormehl reports for Cult of Mac.

“Perhaps unsurprisingly, Isaacson puts the decline down to the fact that Apple is lacking an ‘unbelievable visionary like a Steve Jobs,'” Dormehl reports, “who was not only able to play a part in helping create devices like the iPod, iPhone and iPad, but could also convince the public that they needed them.”

Dormehl reports, “However, Isaacson stops short of dissing Apple’s current executive team, saying that ‘Tim Cook is a great CEO,’ and that the leadership team Jobs put in place at Apple was his greatest accomplishment.”

Read more in the full article here.

MacDailyNews Take: Isaacson’s Steve Jobs bio is not recommended unless you’re an insomniac. It’s a travesty.

What he knows about technology could fit in a thimble many times over.

Below is a bit of what we’ve had to say about Isaacson and his bio over the years (hint: we’re not fans):

Isaacson’s book has an unparalleled ability to omit the interesting.MacDailyNews, May 20, 2014

Anyone who can take a raging ball of fire like Steve Jobs and reduce his life to a bland cardboard cutout harbors some, er… special skills. As with passionate, interesting writing, judging companies’ levels of innovation isn’t one of Isaacson’s talents, either.

Go back to your day job, Walter. You know, churning out mind-numbing, by-the-numbers pablum that nobody* can finish without massive amounts of willpower and Red Bull.

Stop posing on TV as an Apple expert, or any sort of tech business expert, because totally blowing it by squatting out an interminable doorstop after being handed the biography subject of the century only makes you an expert in one thing: Failure.

After 630-pages that we never thought would end, we know you love facts, so here are a couple: You’re as much of an Apple/technology expert as any random fscktard off the street, you insipid milker, and your book was only a bestseller because it had Steve Jobs’ name and face on the cover, not because of you, Mr. Soporific.

*Having a bit more than a passing interest in Steve Jobs, even we could barely make it though Walter’s God-awful “Steve Jobs” textbook! No wonder Sorkin promptly threw it in the trash and started over from scratch.MacDailyNews, January 15, 2014

We wonder if, had he known what we know now, Steve Jobs would have chosen this self-appointed medium — a self-styled expert of all things Steve Jobs just because he penned an interminable doorstop of dreck that sapped every bit of soul out of its subject, leaving nothing but an empty cardboard cutout behind — as the person to whom to entrust his official biography.

Go back to your day job of boring the last molecule of shit out of people via your scribblings, Walter, you supercilious, know-nothing twit.

Before he trots himself out on TV yet again to proclaim the results of his latest seance with Steve Jobs, Laurene should give this tedious, overstepping blockhead a phone call and tell him the time of day.MacDailyNews, May 30, 2014

SEE ALSO:
Apple CEO Cook blasts Isaacson’s ‘Steve Jobs’ bio as a ‘just a rehash; a tremendous disservice’ – March 17, 2015
Isaacson: Steve Jobs would have done Beats deal – May 30, 2014
As MacDailyNews already posited, Walter Isaacson thinks maybe Jimmy Iovine will run Apple’s content business – May 20, 2014
Scribe of flavorless Steve Jobs biography thinks Google is ‘more innovative’ than Apple because Google bought a thermostat company – January 15, 2014
‘Steve Jobs’ biographer Isaacson backpedals on ‘Google more innovative’ comment, says ‘Apple is the best at execution’ – January 31, 2014
Gruber: Walter Isaacson blew it with biography of Steve Jobs – November 18, 2011

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