Apple’s Force Touch iPhone 6s to be major differentiator, put rivals at further disadvantage

“While Force Touch sounds like something a frisky Luke Skywalker might try on a date, it’s actually a new Apple technology that could revolutionize how people interact with their iPhones,” Daniel B. Kline writes for The Motley Fool.

“While facing increasing competition at the top of the smartphone market, as well as at the bottom from cheaper but high-functioning phones, Apple has continued to push innovations forward to make the iPhone stand out,” Kline writes. “Products and services such as Apple Music and Apple Pay accomplish some of that, but Force Touch has the potential to be a major differentiator.”

“Force Touch has the potential to give the iPhone a unique feature that its rivals do not have. Siri was that for a time, and it sparked renewed interest in the iPhone, reminding people of the advantage of being with Apple,” Kline writes. “This latest move could make iPhones more useful while also being pretty cool, and that could help Apple sell a lot of phones.”

Read more in the full article here.

MacDailyNews Take: Star Wars marketing tie-ins would really turn screws on fragmandroid.

“These aren’t the droids you’re looking for. May the Force Touch be with you.”

And Android, littered across a veritable junkyard full of disparate devices, will not be able to follow.MacDailyNews, February 28, 2015

Apple assemblers begin making next-gen iPhones with Force Touch – June 27, 2015
Analyst: Apple’s ‘iPhone 6s’ to feature stronger 7000 series aluminum, slightly thicker for Force Touch – June 17, 2015
Apple’s new Force Touch patent application reveals stylus, virtual paint brush, 3D buttons interactions – May 28, 2015
Apple’s forthcoming iOS 9 supports ‘iPhone 6s’ Force Touch – May 26, 2015
Apple patent application reveals work on Force Touch for iOS devices and more – March 5, 2015
Force Touch rumored to arrive exclusively on ‘iPhone 6s Plus’ – April 2, 2015
Apple’s next-gen iPhone 6s, iPhone 6s Plus to feature Force Touch – February 28, 2015


  1. Features that competitors can’t match I think is the Holy Grail of market share win and investor smug soul-satisfying situation.

    Wasn’t it only a few year ago people were essentially using that old turn-of-the-century patent quote against Apple as in “Everything that COULD be invented for the iPhone, HAS been invented.” Sorry, WRONG.

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