“Despite the fact that there aren’t specific references to advertising in Apple’s guidelines for app developers building features for Apple Watch, a couple companies have already announced plans to deliver ads to the device,” Jordan Kahn repoerts for 9to5Mac. “”
“But do they know something we don’t?” Kahn wonders. “Or has Apple not yet made up its mind regarding what it plans for advertising policies on the Watch ahead of a launch expected in the next couple of months?”
“Sources at large advertising companies tell us Apple is being very cooperative, but that the company hasn’t relayed anything in the form of final guidelines,” Kahn reports. “From the sound of the announcements from inMarket and the update from Tapsense, it would seem as if Apple hasn’t yet made up its mind for how advertising will play out on the device. Apple doesn’t have a framework yet to bring its own iAd platform to Apple Watch either.”
Read more in the full article here.
[Thanks to MacDailyNews Readers “Fred Mertz” and “Dan K.” for the heads up.]
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