“When it came to new smartphones and tablets this holidays Apple obliterated the competition,” Gary Krakow reports for TheStreet. “Not only did Apple win the battle for the hearts and minds of consumers the world over but more impressive was its margin of victory: not even close.”
“According to the researchers at Flurry (a Yahoo company) Apple mobile products garnered more than half of all new device activations worldwide from December 19 through Christmas Day. The exact figure was 51.3% for Apple devices,” Krakow reports. “Samsung came in at a distant 17.7%, Microsoft (Nokia) scored a dismal 5.8%. Sony and LG barely kept up with 1.6% and 1.3% respectively. Xiaomi, Huawei, and HTC all registered less than one percent shares on Christmas Day which is not an important gift-giving holiday in many Asian markets.”
“To put that margin of victory in perspective researchers found that for every Samsung device activated Apple activated nearly three,” Krakow reports. “For every Microsoft Lumia device activated, Apple activated close to nine.”
Read more in the full article here.
MacDailyNews Take: Bloodbath. 🙂
[Thanks to MacDailyNews Reader “Mac95” for the heads up.]