Mary Meeker’s charts show growth potential for tablets, Apple’s fight with declining smartphone prices, and more

“The slide [below] is an interesting look at the rapid growth of tablets and how the category is growing much faster than desktop or notebook PCs ever accomplished,” Jordan Kahn reports for 9to5Mac. “That and the fact there is still much room for growth is one of the key trends in a presentation from Mary Meeker of Kleiner Perkins Caufield Byers at this week’s Code Conference.”

“The slide [on the botttom] shows the potential for growth if tablets are to reach the population penetration of PCs (21%), smartphones (22%), or TVs (78%),” Kahn reports. “The data in the slides comes from Morgan Stanley, which just so happen to lower its 2014 tablet growth forecast earlier this month suggesting that weaker than expected iPad sales could stick around for the rest of the year.”

Kahn reports, “Another interesting slide from Meeker’s presentation gives a good look at how iPhone is struggling to keep up with the lower price points of Android smartphones.”

Mary Meeker 2014: Tablet growth

Mary Meeker 2014: Tablet users, growth prospects

See Meeker’s entire 164 slide presentation in the full article here.


  1. Tomorrows smart phones will make todays smart phones look like yesterdays dumb phones – so YES there will be a new market for them by 2018 – tablets the same – so relax you lame numbers crunching analysts!

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