Apple’s retail market share grows as RadioShack and Best Buy shrink

“Apple’s market share among specialty electronics retailers has been steadily growing since the release of iPhone in 2007, having reportedly expanded from 3.8 percent (with $3.5 billion in revenue) to 15 percent ($15.6 billion) six years later in 2013,” Daniel Eran Dilger reports for AppleInsider.

“The numbers, compiled by Euromonitor International and published by MarketWatch, indicate that the market as a whole has seen a significant decline since 2007. Total sales have fallen from a peak of $109.9 billion that year to $95.9 billion last year,” Dilger reports. “Apple’s retail sales are up however, likely due to the fact that it sells higher end products and provides a unique level of support for its customers. Other ‘brick and mortar’ electronics retailers have been hit hard by the increasing availability of low cost products from online retailers such as Amazon. Apple itself actually reported $20.8 billion in total retail store revenues during calendar 2013 (significantly higher than the $15.6 billion figure that Euromonitor provided for the company when calculating 15 percent of 59.9 billion).”

“In first place, Best Buy was said to have a 31.3 percent share of the market last year, with just over twice the sales of Apple despite having nearly 2,000 outlets internationally compared to Apple’s 410 locations,” Dilger reports. “While up from 28.7 percent share in 2007, Best Buy has seen its piece of the electronics sales pie steadily shrink each year since 2009. Third place Radio Shack has seen its share fall from 4.9 percent in 2007 to today’s 4.5 percent share. However, in 2009 the company’s share was nearly as large as Apple’s, while four years later it has fallen to represent less than a third, or 4.5 percent to the iPhone maker’s 15 percent share. ”

Read more, and see the charts, in the full article here.

[Thanks to MacDailyNews Reader “Lynn Weiler” for the heads up.]

9 Comments

    1. Radio Shack was a great place when I was a kid because it was targeted at the DIY hobbyist with walls of capacitors and resistors and such, and kits to build your own crystal radio. Come to think of it, Heathkit was great, too. My dad built a metal detector from one of their kits, and we spent many hours in the park finding bottle caps and pull tabs (and the occasional coin).

      I miss what those companies represented to a young person interested in science, math, and technology.

  1. With Circuit City gone, and Ultimate Electronics gone, as well as others I may not be thinking of, Best Buy is about the only Electronics B&M around, there is Fry’s, but they have no where near the presence of BB..

    Radio Shack has its place as well, with electronic parts and items that you usually don’t find elsewhere, but perhaps can be easily found on the net, but you need something and have to take the time to order and have it delivered, that can be a pain..

    The comparison is poor, but I hope both RS and BB stick around, they fill a need IMHO..

  2. Circuit City may have closed (Now a West Marine in that location), but we did get an H.H. Gregg to replace it. Doesn’t mean I go there.

    Unfortunately, the independent electronic stores are closing, too, which means Best Buy and the one remaining Apple independent are the my only options. I like to give the Apple retailer business when I can, but they don’t keep much inventory.

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