T-Mobile USA CEO: ‘No strings’ on 200 MB iPad deal; $10 surcharge was a mistake

“T-Mobile is carrying the iPad for the first time with the release of the new iPad Air, and the company is offering a unique enticement: 200 MB of free data every month,” Peter Cohen reports for iMore.

“People trying to take advantage of the deal on Friday ran into a stumbling block, however: a $10 charge per month surcharge,” Cohen reports. “The CEO now says that’s wrong. ‘The $10 per mo./fee written about today is incorrect. We had an executional mistake that we will make right,’ tweeted T-Mobile CEO John Legere on Friday. Shortly after, he added, ‘Yes. Everyone gets the 200MB of free data. No exceptions. No strings attached.'”

Read more, and see T-Mobile USA’s coverage map, in the full article here.

MacDailyNews Take: The problem with T-Mobile USA remains: Lack of good coverage in too many areas.

Related articles:
T-Mobile USA’s crazy iPad plans could be a big boost to Apple – October 27, 2013
T-Mobile USA offers Apple iPhone 5c for $0 down, iPhone 5s for $99 down – September 12, 2013

27 Comments

  1. Jennifer: Thank you for answering my questions.
    You: With my first gen iPad I only turn on the Att service when we go vacation but there is no contract. I order the service when we leave just when we need it.
    You: T mobiles deal seems like you have to pay $10 a month for absolutely nothing
    Jennifer: Based on what you’ve mentioned, I can recommend our iPad Air with the FREE 200MB. It is perfect for a casual data user such as yourself, who checks email, uses the internet occasionally and mostly texts and calls.
    You: Thats whited I wanted but its not free its $10 month….lol
    Jennifer: The 200MB plan is FREE! While the $10 cost is for the SIM card being active.
    You: Right $10 that I wouldn’t have to pay at any of the other carriers
    You: just read this
    You: “People trying to take advantage of the deal on Friday ran into a stumbling block, however: a $10 charge per month surcharge,” Cohen reports. “The CEO now says that’s wrong. ‘The $10 per mo./fee written about today is incorrect. We had an executional mistake that we will make right,’ tweeted T-Mobile CEO John Legere on Friday. Shortly after, he added, ‘Yes. Everyone gets the 200MB of free data. No exceptions. No strings attached.’”

    You: so the $10 is a string
    Jennifer: I apologize for the confusion.

  2. They keep shoving the “free 200mb” in your face and hope you go away happy. The $10 per month charge is basically a penalty if you don’t order voice service! I don’t want cell phone service with them. i just want the damn iPad!

    This company has turned me off so much, i’m now going wifi only. screw plans, cell companies and all this other garbage.

    For a few years now I’ve been using an iPod touch, and I have no problem finding wifi spots all over the place. so go get the wifi only version and tell these cell companies to shove it!

  3. I’m getting an iPad Air for Christmas and gonna get the wifi version. Between motels, coffee shops and such and my home wifi, I think I’m good. Don’t need to pay them $10 or Verizon $20. If I’m out and really want it on the web and don’t have wifi available, I’ll just use my iPhones personal hotspot.

  4. I just ordered my SIM card 🙂

    The work around for tmobile technical issue is go to tmobile PREPAID plan page, scroll to the bottom and there is an option to get 200mb data free.

    Give tmobile a break. No one is perfect .

  5. My experience with a new Tmobile iPad Air has been a disaster, I’m returning mine. Activation was not working at the Apple Store, even after an Apple specialist called tmobile. I took it home and called their support and they had no idea what I was talking about. It reminded me of the bad old days of wireless service, where you get an endless run around with people that barely speak English. Yuk, tmobile is worse than Sprint!

  6. I took my older iPad 3 into tmobile after transferring my unlimited data plan to my iPad Air. The process went without a hitch. They popped in a SIM card, I launched Safari, a t-mobile page appeared with a simple sign up process that did not require a credit card. I walked out with an activated iPad with free 200 MB per month data, and did not spend a penny. No complaints here.

  7. T-Mobile seems confused about the meaning of free. Maybe they’re hoping consumers are equally confused. “Free except for this piddly $10 a month charge. That almost like free, isn’t it?” It is no different than AT&T charging $15 a month for 250MB, just AT&T is more up front (Never thought I’d say that out loud!).

    When people figure out that the new iPads are carrier agnostic and all they have to do is switch SIM cards to switch carriers, the data pricing fight will be ON! The true genius of SJ.

  8. I’d try it, but T-Mobie does’t cover my area. AT&T claims “moderate” coverage which their map’s legend says “may not work inside buildings or cars.” One of the joys of living in the mountains…

  9. TMob’s network is fine if you live in most major metro areas. Outside of those areas coverage gets spotty. For those of is who don’t want to get handcuffed to a contract, TMob’s the best option right now. I didn’t even consider an iPhone until better no-contract prepaid options became available. TMob’s $30 plan has exactly what I was looking for — no contract, generous data and text allowance, without a bunch of voice minutes I won’t use. It’s simple, transparent, and cost effective — something that AT&T and Verizon clearly are not. I will gladly trade that for somewhat spottier coverage.

    Yeah I get that MDN has a rather obvious mancrush on Verizon’s coverage, but it comes at a steep cost over the long haul. The free 200MB is a great upselling opportunity for TMob.

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