With a number of firsts, Apple paves the way for iPhone’s future

“Apple may have done more today to pave the way for the iPhones future than any past event,” Ben Bajarin writes for TechPinions.

“What was announced today was more than a set of new products but a new foundation for the future,” Bajarin writes. “or one, this is the first time Apple has shifted from its tried and true model of one new iPhone a year. Second, this is the first time in a while that they killed off last years iPhone and replaced it with a new one.”

Firsts:
• First dual-tone LED flash
• First 64 bit mobile CPU
• First 64 bit mobile operating system
• First $99 with contract new iPhone model
• First mobile phone with a fingerprint scanner
• First time Apple releases two new iPhones

Read more in the full article here.

53 Comments

  1. First time , Apple will surprise us tmr by releasing china mobile joining IPhone family .

    Model A1530*: UMTS/HSPA /DC-HSDPA (850, 900, 1900, 2100 MHz); GSM/EDGE (850, 900, 1800, 1900 MHz); FDD-LTE (Bands 1, 2, 3, 5, 7, 8, 20); TD-LTE (Bands 38, 39, 40)

    TD-LTE is china mobile 4g .

        1. Wall street is losing big bucks because they sold call options that make them loose billlions if Apple goes up, they wrre so busy FUDDING that they underestimate Apple’s ability to surprise…

          A FREE iPhone 4S and at $99 the new iPhone 5C comes with improved specs over iPhone 5, a great camera/vodeo recorder and a FREE comprehensive suite of Apple Apps to boot…

          Why would anyone with even half a brain buy anything but an iPhone?

          Boom

      1. So? Wall Street has a terrible track record assessing Apple on the day of new product announcement. Remember when AAPL dropped the day the iPad was announced?

        By the way, AAPL is currently down for 2.2% today, the same price it was one week ago, up 8.4% since a month ago, and up well over 200% where it was when the iPad was announced.

      2. Incorrect. If you look back, Apple’s stock price typically drops on the day of an announcement and then recovers (and more) in ensuing weeks. It’s a case of the classic Wall $treet mantra, “buy on the rumors, sell on the news.”

        The only thing missing, but not really, was there was no announcement about China Mobile – yet. As the new iPhones need to be certified by China’s Ministry of Technology and China Mobile, in addition to China Mobile still building out its 4G network, chatter is reporting that this might not happen until November.

        If you are foolish enough to day trade, you might be freaked out. If you are wise enough to hold your investments for the long term, this is barely a ripple. A stock price decrease of 2.28% hardly qualifies as “tanking.”

        Wait a few days and watch as investors digest today’s announcements. I for one was quite pleasantly surprised to see that the A7 chip and iOS7 are both ready for 64-bit computing. This is not to be underestimated. It signals that the next iPad might look a bit more svelte, but inside will pack a 64-bit processor, M7 chip and the capability to handle advanced business, scientific, math, finance, game, graphic and video processing apps. It means that Apple’s two key mobile products are built not just for general utility, but for whatever businesses will need.

        I have no inkling that either Google, Samsung, Qualcomm or other suppliers to the Android ecosystem have either the OS or CPUs ready yet for 64-bit. No doubt, they will race to catch up, but this certainly gives Apple a jump on the market. If you are a Microsoft executive, I hope you wore brown pants today. You’ll need ’em.

      3. @iSmile: You obviously don’t understand how Wall Street works. Wall Street made lots of money today because it knew Apple would go DOWN, just like it always does (with Wall Street’s help), after an event. The drop has nothing to do with the quality of products Apple released.

        Please stop confusing Apple’s stock price movement with the company’s performance and outlook.

      1. Aw man, I didn’t even realize that. I have no way of getting to a store to get one on the 20th. I have to work. I’ve been waiting patiently for a new phone to replace my 3 year old iPhone 4. Now I have to wait longer 🙁

  2. Kind of a shame that a used iPhone 5 in good condition is a better, nicer, more elegant value proposition than the brand new iPhone 5C. I’m expecting to see a huge market for used 5’s, which may help the fact that there isn’t a strong or compelling reason otherwise to upgrade to the 5S from a year-old iPhone 5.

    1. Well, Apple’s strategy has never been to get everyone buying a new iPhone model every year. Given that cell contracts are two years in length, most folks are only eligible for subsidized pricing every other year (unless they partake in the current sucker-scam services that allow yearly upgrades).

      So, for people who bought the original iPhone in 2007, they most likely has since owned the assorted ‘s’ models – the 3GS, the 4S, and now the 5S. Folks who were a little later to the party, and bought the 3G in 2008, have most likely bought the 4, and then the 5 last year, and will probably get the 6 next year.

      I realize there are those who upgrade early, willing to pay the price, or for whatever reason were able to fully subsidize an early upgrade (I bought a 4 to replace my 3G, yet when the 4S was announced, I checked and was eligible for an upgrade, so I took it), but this assertion is based on statistical averages.

      If Apple were to release a brand new, freshly designed, must have by everyone iPhone every year, there wouldn’t be enough capacity to meet demand. Plus, by maintaining the form factor for a number of years, Apple recoups R&D expenses and lessens the overhead associated with re-tooling assembly lines for new designs.

      I think the slight break from the paradigm here owes to the fact that if the iPhone 5 had moved down to the next pricing tier down, it would screw with price point for the 5C, and adversely affect demand. They don’t want to introduce a new model, and have it available as the ‘free with contract’ phone, so sticking with the 4S for another cycle just makes sense.

      1. I’ll add to that. Some people just might use their iPhone for 3 or 4 years before buying new.
        I just don’t get people that complain that this years new model didn’t have enough new stuff, or major case design or bla bla bla, than last years model.
        Don’t like it, don’t buy it. There are plenty of people buying iPhones for the first time.

  3. Any iOS developers out there care to chime in on what they think of iOS7 on a 64-bit chip? Like, does this enable new, much more full-on apps on iPhones and iPads or something?

  4. What do we need a 64-bit phone for?

    How about a 64-bit iPad that also runs OSX and is not intentionally crippled to preserve Mac business?

    Why do we need a fingerprint scanner… so the NSA can’t get the print data from those millions of folks who aren’t already in the system?

    Tim the Minimal Upgrade Fairy is at it again. This is what you do when you have no skills.

    How about this, I’ll upgrade my Apple products when Apple upgrades its CEO!

      1. Apple PR says the fingerprint data stays on the phone.

        The PRISM brief showed that Tim Cook’s Apple is working with the NSA- which likely includes backdoors into the OS.

        Apple joined the NSA spy everywhere scheme AFTER Steve Jobs was dead and buried- Tim Cook caved in after he was in charge.

        1. Not like Apple has a choice. The NSA has all the guns, the DoJ and a very large capacity to make life for Apple very miserable.

          You don’t think the iBookstore anti-trust case just happened to come about, do you? It’s called “leverage” and a “shot across the bow”.

    1. My thoughts exactly, especially about the NSA. I hope the scanner works, who cares anyway. Very few people even use a password. It’s a phone, everyone has a pretty good one. There was nothing in this release that makes it stand out. No big screen = Biggest mistake ever. Perception is everything. I don’t see anyone OPTING for a small screen samsung. When is the next announcement?

    2. “How about a 64-bit iPad that also runs OSX and is not intentionally crippled to preserve Mac business?”

      Because OSX is not designed for touch. You can’t just shoehorn a touch layer onto a desktop OS and expect it to work. Need evidence? See the debacle that is Windows 8 and the Surface.

      “Why do we need a fingerprint scanner… so the NSA can’t get the print data from those millions of folks who aren’t already in the system?”

      Clearly you don’t pay very close attention, as you clearly missed the bit where it was said that the fingerprint sensor does not transmit information. That data never touches a server, is local to your device only, and is designed to be a stronger security that an easily hacked password.

      “Tim the Minimal Upgrade Fairy is at it again. This is what you do when you have no skills.”

      I’ll just assume that comment was a crude attempt at humor and not rooted in some Neanderthal homophobia. I guess you forget that Tim had been leading Apple for at least a year before Steve’s passing, and that more likely than not, this path was laid out by Steve himself, who knowing his time was almost up, planned and road-mapped as far forward as he could. Sure, no one outside of 1 infinite loop can know that for certain, but given Jobs’ personality type, it seems pretty likely. I will give you that Tim is not the presenter that Jobs was, but he knows that, and this is why Craig and Phil do most of that heavy lifting.

      “How about this, I’ll upgrade my Apple products when Apple upgrades its CEO!”

      You do that… one less person in line ahead of me.

      1. “…it was said that the fingerprint sensor does not transmit information. That data never touches a server, is local to your device only, and is designed to be a stronger security that an easily hacked password”

        If they told you that the NSA had a backdoor and could lift the data it would not be a secret, now would it?

        Given that Cook sold out Apple to the NSA shortly after Steve Jobs’ body assumed room temperature, I wouldn’t take that statement at face value.

      2. “Clearly you don’t pay very close attention, as you clearly missed the bit where it was said that the fingerprint sensor does not transmit information. That data never touches a server, is local to your device only, and is designed to be a stronger security that an easily hacked password.
        Read more at http://macdailynews.com/2013/09/10/with-a-number-of-firsts-apple-paves-the-way-for-iphones-future/#TxIReCXxrYExLlQr.99

        Yeah, well I missed the point where my phone’s data was supposed to be private on my phone. Apparently the NSA can access that anyway. Whose to say fingerprint data is any more secure?

  5. Probably 64 bits won’t matter for a year, but I bet Tim and his team will be laughing so hard when they see all imitators (like samsung) trying to shift from multicores to 64 just for apple after a few years chance the focus into multicores again.
    Well, we’ll be laughing too 🙂

  6. I think the list of firsts is a bit stretched.

    Dual tone LED flash.. Is this really first? If it is, great, if not, poor research for the writer.

    64Bit CPU/OS Yes – Awesome. I hope this means real improvement. I wonder if the RAM has been increased because of it? Maybe 2GB… However is 64bit really necessary?

    $99 w/Contract new iPhone – Yes new model, but really new phone? It’s the iPhone 5 for sure. So you are getting last years model. Typically when you get the $99 phone it’s not old at all, made recently. However they must have retooled for the polycarbonate case. Still who wouldn’t like colors.

    Finger print scanner – Yes, but I am a bit leery about putting my PI behind biometrics. I am going to still use my 4 digit passcode, play with the new tech, but not depend on it. I will wait for the Mythbusters to put it to the test. (tic)

    So the firsts are really for three items, the rest are not technical at all. I am still glad for them. I can’t wait to see what other hidden gems they produced but never let on to.

    1. The Touch ID is only useful if connected to NFC for payment transactions. Without NFC it’s a useless toy added to the iPhone. It’s a more expensive version of PASSBOOK – something Apple forced on an iPhone as an experiment.

      1. 1. Apple has made it pretty clear that they are more attracted to bluetooth for low power communication. The lack of NFC does preclude transaction capabilities.
        2. They are rolling out iTunes “one touch” purchasing capabilities as a proof of concept. Commerce APIs I’m sure are on the sidelines soon to be released.

        As the article said, these are baby steps because this is the beginning of a huge paradigm shift. Apple is being cautious because a misstep could be fatal. The lock screen is nothing. It’s the iTunes purchasing that is important here. It won’t be long before people look back to today’s announcements as the beginning of digital security replacing current physical models. An iPhone 5S and its followers will replace the keys for homes and cars, the wallets in our pockets or purses. The ring around the home button will be the ring that rules them all.

        1. I think you’re seeing farther than others because you actually work in business communications. I wouldn’t say the lock screen is nothing, however: Phil Schiller cited a study they’d done, revealing that half the people don’t bother with a lockscreen passcode at all! Touch ID essentially eliminates this gaping collective security hole.

          1. EXACTLY! Half of all iPhone users don’t lock their device – I’m one of them. Just because they can UNLOCK that device with a finger, doesn’t mean they will lock it. The reason I don’t lock my iPhone isn’t because it’s too difficult to tap a 4 digit code. I don’t lock it, because it’s never not with me, so there’s no need to lock it.

          1. The current “norm” for wireless transactions in stores is NFC. Stores are not going to invest in a new Apple proprietary system based on BT4.0 to accomplish this for iPhones.

            I don’t see WiFi being any more secure than NFC …

      1. I’m with you on this one too. If they wanted to convince me that 64 bit processors were a great idea for smartphones, the way to do that was not showing a video game demo.

        Will a 64 bit processor deliver my email faster? Send my text message faster? Find the local weather, give me better driving directions, update stock prices, activate my home automation system any better?

        I don’t care about playing console quality video games on a 4″ screen. If I want to play a console video game, I’ll play it on the 60″ HDTV in the living room!

        Horrible event! Mediocre incremental improvement of the iPhone!

  7. Wall street is losing big bucks because they sold call options that make them loose billlions if Apple goes up, they wrre so busy FUDDING that they underestimate Apple’s ability to surprise…

    A FREE iPhone 4S and at $99 the new iPhone 5C comes with improved specs over iPhone 5, a great camera/vodeo recorder and a FREE comprehensive suite of Apple Apps to boot…

    Why would anyone with even half a brain buy anything but an iPhone?

    Boom

  8. Yes, in another first, iOS 7 was so damned FUGLY that i sold my iPhone 5 for $325 on Gazelle and bought a new Nexus 4 while the flower power spin show was going on. I’ll make a nice profit on an unlocked phone without bloatware or a contract.

    I live and work in Red State America and see a lot of blue collar guys with iPhones. Somehow the flower power iOS 7 look tells me it will sell a lot of Android phones. Of course the hipsters won’t mind.

    1. You are really not funny. I realize you think you have some wit, but you don’t. Honestly… It’s sad when even a sarcastic comment doesn’t even read correctly, troglodyte.

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