“The rumor of Apple’s new iPhone 5S being made available in a light Champagne Gold color only surfaced in the last few weeks,” Jack Purcher reports for Patently Apple. “As the rumors began to slowly turn into credible news, Samsung executives went into emergency meetings. The end result was an official statement made yesterday that they’ve decided to build a line for producing metal cases, e.g. magnesium and aluminum, in Gumi plant by the end of this year. The Korean report provided a photo of a metal case suggesting that Samsung will likely offer their future metal backed Galaxy smartphone in Gold.”
“According a new Korean report, the Wireless Business Division of Samsung Electronics decided on August 29 to build a line for producing metal cases, e.g. magnesium and aluminum, in Gumi plant by the end of this year,” Purcher reports. “The report states that Samsung is trying to reinforce a premium brand image by enhancing the design competitiveness. At present, their plastic casing gives the Galaxy smartphone line-up a very cheap consumer experience in contrast to Apple’s classy glass finish for the iPhone 5.”
Purcher reports, “According to the report, “The purpose of this move is to apply metal cases to their premium smartphone models to be released early next year. The report added that ‘”only Apple has used metal cases. The late Steve Jobs, Apple founder, insisted on metal to emphasize the futuristic feeling of the iPhone and iPad series.'”
Read more in the full article here.
[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]
Awesome!
all of you posted here are such a stupid. metal back is not patent thing at all. any company can produce, manufacture. it’s not copy. then how can you explain HTC, huh? you are such a dumb ass and rotten apple fanboy. Samsung has better future than apple even though you don’t know about it. go fuck yourself.
I find it hard to believe that anyone, including Samsung, gets excited about just the phone’s color.
I thought for sure by now somebody would have pointed out that “champaign” in the title should be CHAMPAGNE.
On the other hand maybe the spelling is being altered to get around the French champagne producers throwing a fit because Apple was appropriating the name of their sparkling wine?
It would be most awesome if the rumored gold iPhone was just purposeful fraudulent information to elicit this exact response. One could only hope, but I don’t think Apple has it in them.
I keep my words, My hawk eyes followed Apple every moves. Sorry Apple, I can’t help it, I love you Apple so much. I just wanted to be like Apple. lol
“Once again Samsung’s obsession with Apple’s every move is exposed and goes to support the fact that Samsung remains a fast follower.The Korean report provided a photo of a metal case suggesting that Samsung will likely offer their future metal backed Galaxy smartphone in Gold”.