“It is no coincidence that in just few short weeks we have witnessed the unveiling of three new high-end phones with deeply weird hooks,” Tero Kuittinen writes for Forbes. “Nokia is trying to sell the Lumia 1020 on its 41 MP camera that is good in low-light conditions. Google is trying to sell the Moto X on customized cover choices. And now LG is trying to sell the LG G2 as the first phablet with buttons on back instead of sides.”
“This cluster of oddball marketing messages is, of course, a sign of desperation,” Kuittinen writes. “There have always been vendors with strange handset sales pitches, but now the entire second tier of vendors has gone on an extended vacation on Fantasy Island. In a very short order, the Lumia 1020, the Moto X and the LG2 are going to go head to head against Apple’s new high-end iPhone and the new Samsung Note.”
Kuittinen writes, “These challengers are going to get flattened. Not only because none of these new marketing messages rises above the level of mildly ludicrous – but because they are now clashing with each other, creating a cacophony of weirdness. What consumers will end up hearing is the death rattle of the very concept of having 8-9 luxury phone vendors. If the best that powerhouses like Nokia, Google and LG can come up is this, the industry has undeniably moved on to a new era.”
Read more in the full article here.
[Thanks to MacDailyNews Reader “JES42” for the heads up.]
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