Former Apple iAd VP Andy Miller named Leap Motion President and COO

Leap Motion today announced the appointment of Andy Miller as President and Chief Operating Officer. Miller will join the makers of the world’s most accurate 3-D motion control technology in August, reporting directly to CEO and co-founder Michael Buckwald. He will be responsible for guiding all aspects of the company’s growth, including business development, growing the executive team and leading the development of the Leap application discovery store.

“Andy is a Silicon Valley visionary, and his breadth and depth of experience working in the mobile and digital media space will be invaluable as we continue to grow and bring the Leap to market,” said Buckwald in the press release. “We have generated a tremendous amount of momentum since launching, and can’t think of a better-equipped person to join us at this time and help continue to drive Leap Motion’s growth and development.”

Officially unveiled on May 21, the Leap immediately caught the attention and imagination of consumers, developers and media around the globe, spawning nearly overwhelming numbers of pre-orders and developer kit requests from over 150 countries. The ‘Introducing the Leap’ video and other Leap demo videos have collectively been viewed more than 6 million times, and the official demo video has been featured by more than 350 news outlets around the world. Accurate to 1/100th of a millimeter, the Leap costs just $70 and can be pre-ordered at for shipment in early 2013.

“I’ve been fortunate to work with some of the most influential figures and companies in the technology industry, and I’m as excited about the Leap as I’ve ever been about a technology,” said Miller in the press release. “The potential for the Leap is limitless, as it is going to fundamentally change the way we interact with so many devices in our lives. I’m thrilled to come on board and looking forward to growing Leap Motion into the technology powerhouse it’s on the road to becoming.”

Miller recently served as General Partner at Highland Capital Partners, and previously reported directly to Steve Jobs as Vice President of Mobile Advertising at Apple Inc., where he led the iAd division, the mobile advertising network for the iPhone, iPod Touch and iPad. Miller was co-founder and CEO of Quattro Wireless, a mobile advertising company acquired by Apple in 2009. Prior to that, he oversaw business development, sales and strategy for what became North America’s dominant mobile aggregator, m-Qube, which VeriSign acquired for $250 million in 2006.

Miller serves as an independent member on the board of directors of The Weather Channel Companies TWCC, and co-owns the Modesto Nuts, a Colorado Rockies Advanced Single A Franchise in the California League.

Source: Leap Motion

Related articles:
Apple’s iAd head Andy Miller leaving for venture capital firm – August 17, 2011
Apple winds down Quattro Wireless ad network; focuses all resources on iAd platform – August 19, 2010
Meet Andy Miller, Apple’s new mobile advertising chief – January 6, 2010
It’s official: Apple has acquired Quattro Wireless mobile advertising firm – January 5, 2010


        1. This isn’t a Kickstarter project. You just needed to sign up for their newsletter, which will give you a leg up when it’s ready to ship. No money changed hands yet. Still, I’m such a great fan of “Minority Report”-like computing that this thing is as close as I’ll ever experience, I think.

  1. Here we have a nice example of Marketing-As-Management as applied to a technology company.

    This is parallel to Steve Job’s poor choice of John Sculley, a marketing executive / CEO from Pepsi, to run Apple. That went well, not. Let’s watch what happens at Leap Motion. Step one is demoralization of the productive engineering staff at Leep. We’ll know if Andy Miller has been effective when the production staff start leaving and Leap product evolution stagnates. It’s never pretty. 😯

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