“Thanks to Xbox’s popularity, Microsoft already dominates Google and Apple in the living room. And, by leaps and bounds, it owns the desktop/laptop OS market,” Rocco Pendola opines for TheStreet.
Consider the stroke of a brilliant position Microsoft is in point-by-point:
• It used gaming as the gateway to make Xbox the leading full-service streaming device.
• Relatively speaking, both Google TV and Apple TV have been miserable failures.
• Steve Jobs figured out the living room, but a mere mortal, Tim Cook, needs to realize the dream.
• Cook better hurry or iTV will be a niche and Xbox SmartGlass will dominate just as the present Xbox does in the living room and Windows does on computers.
“With Xbox, it appears Microsoft, of all companies, is the one that really had the living room “figured out.” It should come as no surprise that, for many, gaming on Xbox, particularly SmartGlass, will be an afterthought. I’ll likely ditch my Roku player for the device when it comes out later this year,” Pendola writes. “If Microsoft beats Apple (and Google) to living room dominance (wait! It already has)… or, better yet, further extends its lead with SmartGlass, Apple’s next big thing — iTV — will hit the market with a Ping-like thud.”
Pendola writes, “iTV was never a lock, though it absolutely needs to be. Microsoft might have just beat Apple (and Google) to the punch and thrown a wrench in the plans Steve Jobs presumably left for Tim Cook.”
Read more in the full article here.
MacDailyNews Take: Let this be a lesson to you, kiddies: Just say no to drugs.
Pendola’s disdain for Tim Cook is bordering on the pathological. Sheesh. We can already tell you what the hit-whore will write after Monday’s keynote: “Cook, doing nothing but execute Steve Jobs’ plans while offering absolutely nothing of value of his own… blah, blah, blah.”
Give it a rest, Rocco. Is insulting Tim Cook based solely on delusions floating around in your empty coconut all you can ever come up with?
Strategy Analytics: Nearly half of iPhone users likely to buy Apple ‘iTV’ in year one – May 15, 2012
Why Apple’s television will sell even faster than the iPad – April 26, 2012Microsoft, Xbox, Apple Inc.,
Strategy Analytics: With 32% share, Apple leading ‘Connected TV’ market with ‘hobby’ Apple TV – December 12, 2011