“Apple has implemented an interested system to fight those pesky scalpers who spoiled a recent iPhone 4S launch in Mainland China,” Christian Zibreg reports for 9to5Mac.
“A newly set up page on the Hong Kong Apple online store has a lottery system of sorts for iPhone reservations that appears to target scalpers employing bots from snatching up all the iPhones everyday,” Zibreg reports. “Rather than reserve their iPhone on a first-come-first-serve basis, customers are now required to provide full details, including a government-issued photo ID matching the name and ID number.”
Zibreg reports, “In addition, this lottery seems to be valid during a three-hour window each day. Those who ‘won’ a reservation spot will be informed by email before 9 p.m. Interestingly, Apple specifically said it will not be selling iPhone 4 or iPhone 4S to walk-in customers. Previously, the reservation system would open at a random time and it would often fail as bots kept pinging the server all day, meaning reservations would be gone in less than a minute.”
More info and links in the full article here.
MacDailyNews Take: Not to be outdone, Microsoft CEO Steve Ballmer immediately announced a lottery system for Microsoft retail stores – for Miley Cyrus tickets.
[Thanks to MacDailyNews Reader “Dan K.” for the heads up.]
Apple suspends iPhone 4S sales in mainland China retail stores – January 13, 2012
Beijing’s iPhone 4S turmoil a lesson to Apple, say analysts – January 13, 2012
Beijing Apple Store pelted with eggs after iPhone 4S sales canceled due to scalper fights – January 12, 2012
Huge throng of red cap scalpers crushes Shanghai Apple Store for iPhone 4S launch (with photo) – January 12, 2012
Hong Kong scalpers buy up iPhone 4S and resell them for big profit outside Apple Store (with video) – November 12, 2011
Police, scalpers, and customers clash in iPhone 4S queues at Hong Kong Apple Store – November 10, 2011
iPad 2, white iPhone 4 sparks scuffle outside Beijing Apple Store – May 9, 2011
Apple takes steps to curb rampant iPhone 4 scalping in China – October 11, 2010
Apple shuts flagship Beijing store as scalpers sap store’s iPhone 4 supply – September 30, 2010
Ballmer: ‘We’ve got to beat’ Apple anyway, so let’s build retail stores right next to them – January 13, 2012
Hundreds line up for Microsoft Store ‘grand opening’ – for free concert tickets (with video) – October 23, 2011
Microsoft retail store traffic pales in comparison to Apple’s – November 26, 2010
Microsoft: Shameless Apple copier; Plus: Watch Steve Ballmer screaming in a mall (with video) – November 19, 2010
Microsoft opens 4th retail store near Apple’s on iPhone 4 day; lures people with free concert tix – June 24, 2010
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