“Dressed in a suitably flamboyant shirt, Greg Joswiak (‘Call me ‘Jos”) is part of the product marketing team who brought us the iPod, the iPhone and the iOS. Safe to say he knows about marketing,” Ben Rooney reports for The Wall Street Journal. He told the audience at Silicon Valley Comes to Cambridge what he thought were the four key lessons learned from his 20 years at Apple.”

• Focus
• Simplicity
• Courage
• Best

Read more in the full article here.

[Attribution: AppleInsider. Thanks to MacDailyNews Readers “Fred Mertz” and “Dow C.” for the heads up.]