10 reasons why Apple’s Mac sales are surging

“Apple’s Mac sales are growing at a rapid clip. In fact, the latest reports suggest Mac sales are up 26 percent since Apple released its new MacBook Air and Mac OS X ‘Lion.’ For Apple, that couldn’t be better news,” Don Reisinger reports for eWeek.

10 reasons why Apple’s Mac sales are surging:

1. Design, design, design
2. Security is a factor
3. Power
4. 4. Mac OS X Lion is a top option
5. Longevity, anyone?
6. The Mac App Store
7. Windows won’t be left out
8. Support is top-notch
9. Apple understands mobility
10. Style

Read more in the full article here.


  1. #1 and #10 are almost the same to me, but this is a good list.

    I’ve watched 3 of my hard core PC user friends make the switch in the last year or so due to the current lack of viruses plaguing the OS and the competitive price points, coupled with the fact they’ve had very good experiences with their iPhones both in quality and customer service.

  2. No student going off to college whats anything except Apple products. The decade of Windows PC games is over. This new generation wants social mobile digital products and media services from one safe secure source. They want the hole deal not 1 feature of the digital ecosystem. Only Apple offers this now.

    This is also what everyone else is coming to understand.

  3. “4. Mac OS X Lion is a top option”

    In the end this might be the biggest reason for huge Mac sales and this is the reason there is not a Tablet market. Lion may not be there yet, but I see the day when there is no file system. Of coarse, there will always be a file system, but who needs to know about it?

    The biggest headache, I think, for the “masses” is the file system gets in the way. They have no clue where they saved the file. Who cares where the file is saved? Really.

    Geeks may want to know how it works (hence Android has some fanboys), but the masses dont care. Unless I am mistaken, doesn’t Lion get us closer to a no-file-system look and feel? Just like the iPad?

  4. Trouble free man, that is what I love about mine.

    My PCs are largely trouble free but I can’t really claim this is the norm since I work in IT and know how to keep windows running smoothly and to me that is the difference, with Windows you have to take certain steps and precautions to keep a system running well.

    With my mac I really never think about it, I just use the thing and it fires right up every time without fail.

    1. I agree, Dude. The day that your old Mac finally fails to boot up properly is a shocker. My circa-2004 12″ Powerbook G4 finally bit the dust. I bought a new 13″ MBA/128GB a few days later – what a sweet device!

      1. The day any Mac I own that is over three years old and fails/gets dropped/or otherwise dies is a day of celebration for me!

        Not only would the Mac have worked hard for me with daily use in my business consulting work, but it means I can get a new, more higher spec’d one, up and running within a week.

        Did that recently when I replaced my 2007 MBP (fading screen, failed SuperDrive with a dented and scratched body on account of dropping it on the floor) with the new 13″ MBPT (‘T’ for Thunderbolt).

        I call it my ‘tombstone upgrade’ policy.

  5. I’m a recent switcher. Got fed up with Windows and the threat of viruses hanging over my head every minute I was online. Windows is like driving a bus – it’s commodious and can seat 50 passengers, that is to say the Windows bus supports loads of programs. But driving it isn’t a pleasant experience. And among the bus passengers you’d get the smelly old drunk sitting beside you. That’s what using Windows programs is like – putting up with an unintuitive UI – like a smelly old drunk.

    Since I made the switch to OS X I can definitively say that using a Mac is like driving a BMW. You’re cosseted all the way and using OS X apps is like having a hot chick sitting beside you – they sure are pretty to look at. I like my hot chicks smart too, a bit like Nicky Hilton, although she isn’t that smart but still I’d knock her.

      1. Thanks for posting that video up, Jane. Had me belly laughing all the way at the part where she’s driving the bus. It’s hilarious how the chicken is let loose and flies around inside the bus – that’s Windows voodoo for you. I’m waiting for the Windows bus to fall off a cliff. Haha.

  6. After using Lion for 3 weeks, I’m not sure it is an advantage…. At least with regards to Apple’s programs. “Versions” and “Duplicate” are a very poor substitution for the now GONE “Save As” command. Temporary changes I make in Keynote Files ( eg to get one part of a grouped object in an old file) become permanent changes unless I remember to click “revert to saved”.

    Adds multiple steps and issues….

    Also try to reinstall Snow Leopard on a Lion upgrade. It is very cumbersome to do so.

    1. Canada Mark: “… try to reinstall Snow Leopard on a Lion upgrade.”

      30 years of HD failures has taught me to use Carbon Copy Cloner to a 2-3 Terabyte HD.

      One partition (large) takes daily archives of changed files & extra smaller partitions take a weekly or monthly “Clone”. Then I ALWAYS have a bootable, easily clonable HD that I can reinstall on my Mac.

      Time to revert (like I had to do from 10.6.8 to 10.6.7) only took 40 minutes w/150 GB.

      I ALWAYS do at least 2 Clones prior to any OS update or major version change. Life is easy.

  7. #6 Mac App Store
    Increasingly, I’m loving the App store. Any developers out there? Listen up, some of us are making choices, and usually end up buying from the App store when given the option. It makes it so much easier to have one account that we can use for tax purposes at the end of the year, one-click purchasing, no funky serial numbers or registration issues, trust of source, reviews, and an easy way to download and reinstall. I’ve purchased far more apps since the App store launched than I ever had before. Sure, still offer trials and the app on your site as well, but get your apps in the store!

    #7 Windows
    It’s worth noting that you can buy Parallels and Windows Home Premium 64-bit for $140 total with free shipping. (NewEgg).

    This is pretty damn compelling if you need to run Windows. I have to run it for development and client support issues. On my twin-hard drive, quad-core i7 MacBook Pro, I can dedicate 4 virtual cores to Windows, and still have 4 virtual cores for the Mac side and things *fly* on both. Something goes wrong on the Windows side? No problem, just restore an image from the archive. If I had a job where I had to use Windows all day, I’d still get a MacBook Pro.

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