“Apple’s new interactive iPad 2 displays will not only create interest and generate sales for the touchscreen tablet, but they will also save the company money in the long run, one analyst believes,” Neil Hughes reports for AppleInsider.
“Brian White with Ticonderoga Securities sent a note to investors on Monday commenting on Apple’s retail overhaul that debuted on Sunday,” Hughes reports. “White said he believes the introduction of iPads into the retail experience will take Apple’s already highly successful stores ‘to the next level.’
Hughes reports, “‘Additionally, we believe this initiative will ultimately save Apple money, as the iPad 2 product displays can be refreshed much faster and cheaper versus printing, a concept that other retails could implement,’ he said.”
More info and a photo of an Apple Retail Store’s iPad 2 interactive display, the full article here.