Apple: No demo, beta software allowed in Mac App Store

“Through its developer services, Apple has provided some new instructions to coders working on software for the upcoming Mac App Store,” MacNN reports. “In particular, Apple now says that demos and betas are explicitly blocked from submission. ‘Your website is the best place to provide demos, trial versions, or betas of your software for customers to explore,’ an update mentions. ‘The apps you submit to be reviewed for the Mac App Store should be fully functional, retail versions of your apps.'”

MacNN reports, “At the iTunes App Store, it’s common practice for developers to release ‘Lite’ versions of apps in order to attract buyers. Apple bears the financial burden of hosting the software, however, and may not be willing to extend such courtesy for much larger files.”

Full article here.

MacDailyNews Take: The Mac App Store’s main selling point for developers is that it’ll be the world’s largest store for Mac applications and it will quickly become the place where most Mac users shop for and buy software. If you develop and sell Mac apps, you need to be in Apple’s Mac App Store. Developers can still easily direct Mac App Store shoppers to their websites to download trials, demos or beta apps.


  1. I think this basically guarantees I will never be using the mac app store. If I have to go the main developer’s website to download trials and betas, then I might as well buy the full version straight off their website… I think the least apple could do, is put links to trial versions right in the app description if trials are available, so they simplify the process of clicking the link and downloading the latest trial without hunting for it, or not realizing one was available…

  2. On the one hand it is good that Apple is not thinking of preventing people from loading apps outside the app store.

    But on the other hand, why would you buy something through the app store when you can directly buy it from the dev.?

    Well, developers might want to sell apps through the app store because of the built in DRM and auto upgrade options. That could easily offset the 30% they hand over to Apple.

  3. Devs will want to be on tha app store for product placement.
    Its retail 101.

    Anyone here that can’t understand why a dev would “give” apple 30%, probably doesn’t understand why coke and pepsi pay grocery stores for shelf space.

  4. What are you people not comprehending about this? Apple doesn’t want developers putting free demos on the Mac app store pages for them to host and serve, while offering the full product on their own sites and bypassing Apple’s reimbursement system. Apple should advertise and host other people’s software for free?

    I’d say if you offer a lite product on the app store you need to offer the full version there too. Otherwise you are a freeloader and don’t let the door hit you on the way out.

  5. I do not use a credit card on the internet. I do not use a credit card for iTunes. I buy iTunes gift cards and redeem them.

    I will buy App Store gift cards and buy software. Developers whose work is not available in a brick and mortar store will get my money, which they probably never have before. Full stop.

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