Why we should be thanking Apple’s ‘unreasonable’ CEO Steve Jobs

Invisible Shield for Apple iPhone 4!“The human race wouldn’t be flying to outer space, creating wonderful art, and transplanting organs if not for the work of unreasonable people willing to push forward,” Michael Comeau writes for Minyanville.

“Critics have their place in the world, and I often act as one myself,” Comeau writes. “But for the life of me, I can’t understand how some people wake up in the morning and expect Apple to follow some arbitrary set of rules that would make the world a better place, if only that damn Jobs would listen to reason.”

“I do a lot of thinking about how Apple comes up with so much great stuff, and it goes way beyond the scope of design and engineering. It’s will. Apple is willing to go it’s own way, and that starts at the very top with Jobs,” Comeau writes. “The harsh reality is that most big companies offer ordinary products and services that aren’t any different from that of their competitors. So we should celebrate the CEOs that are willing to stand out and go after the completely ridiculous goal of changing the world — critics be damned.”

Comeau asks, “Do you remember Apple’s famous Think Different ad?”

Comeau writes, “You can roll your eyes all you want, but Steve Jobs is living that message right now. The moment he stops being unreasonable is the moment Apple ceases to be relevant… Remember one thing: If it weren’t for Apple, we’d all be stuck with lame computers and phones… Even if you don’t like Apple’s behavior, you’re benefiting from its innovations.”

Full article – highly recommended – here.

47 Comments

  1. Haven’t read the whole piece yet, but I agree completely with the portion MDN included here. Everyone else competes by copying each other; winning equals selling more of whatever than the next guy. Apple competes by not even playing the numbers game and creating highly desirable products that others cannot easily copy.

  2. @ Breeze2

    Steve Jobs may be the largest shareholder of Disney, but his holding is not the “majority” (more than half). ” width=”19″ height=”19″ alt=”smile” style=”border:0;” />

  3. Atlas Shrugged gets name-checked a lot these days in political discussions, but anyone who wants to understand Steve Jobs’s value to the world (and the morass of mediocrity he fights against daily) should read The Fountainhead. He’s the closest I’ve seen to a real-life Howard Roark.

  4. ” Even if you don’t like Apple’s behavior, you’re benefiting from its innovations.”

    What’s not to like? I love Apple’s behavior.

    I know people who used to work with Steve Jobs. They say he yelled at people. So did Edison, and most any other visionary who is impatient that others are not getting it. He wants everything to be as good as possible. That’s not bad behavior.

  5. (From this Little Caribbean Guy to Mr Steve Jobs)

    May u Live a Long and Prospering Life, & Don’t Change a Thing about Yourself, Because People like us Do Appreciate Every thing u do to Make this World a Much Better Place, & Do Cherish Every Moment that u Spend Leading such a Great Company.

    “U R My Hero”

  6. @ M159
    “I know people who used to work with Steve Jobs. They say he yelled at people. So did Edison, and most any other visionary who is impatient that others are not getting it. He wants everything to be as good as possible. That’s not bad behavior.”

    So did my mother and father. I wish I had listened.

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