Apple’s iPhone installed base surpasses Microsoft’s Windows Mobile in U.S.

“Apple’s iPhone user base is now the second-largest in the U.S. smartphone market, passing Windows Mobile-based models to slip into the spot behind Research In Motion’s BlackBerry, research firm comScore said today,” Gregg Keizer reports for Computerworld.

“In the three months ending in October, Apple’s iPhone was used by nearly 9 million Americans as their primary phone, said Mark Donovan, senior analyst with Virginia-based comScore,” Keizer reports. “That compared with the almost 15 million who identified RIM as the maker of their primary smartphone in the monthly surveys comScore conducts of U.S. mobile subscribers over the age of 13. Phones powered by Microsoft’s Windows Mobile, meanwhile, were used by an estimated 7.1 million people during the same period.”

Keizer reports, “According to comScore, approximately 36 million Americans own a smartphone, while around 196 million rely on a traditional cell phone.”

Full article here.

MacDailyNews Take: iPhone has been on the market for 28 months through the period measured by comScore’s report. Microsoft’s Windows Mobile has been on the market for 9 and half years.

“Let’s see how the competition goes.” – Microsoft CEO Steve Ballmer remarking on Apple’s newly-unveiled iPhone vs. his company’s Windows Mobile, January 2007

“We came, we saw, we kicked its ass!” – Dr. Peter Venkman’s prescient response to Mr. Ballmer on behalf of Apple Inc., June 8, 1984

Microsoft CEO Steve Ballmer: “I like our strategy. I like it a lot.” – January 2007:

Direct link via YouTube here.

“There’s no chance that the iPhone is going to get any significant market share. No chance.” Microsoft CEO Steve Ballmer, April 30, 2007

33 Comments

  1. …”The iPhone was NOT fully Sub’ed That’s why we paid FULL price for the iPhone. You could buy an iPhone without a contract from Apple at the full price. I know, I bought them as gifts. My iPhone I bought from AT&T;was the same price w/ contract.”

    That is incorrect. the original ($600) iPhone was FULLY SUBSIDISED. In addition, that price was reduced (after Apple shattered all sales records and sold a full million of devices in less than 3 months) to $400.

    The original subsidy model was somewhat different than the traditional model (used by 3G and 3GS, as well as the rest of the industry). AT&T’s up-front subsidy was about $150, plus some $7 per month for the first two years. The total subsidy came out to about $320, bringing the final price (after the rebate was used) to about $700.

    This subsidy model presented a problem, since activation was NOT required in order to take the phone out of the store. You could buy it for $400, never activate it (unlock it instead) and use it with a competitor’s SIM card (or with AT&T’s own SIM card, using a cheaper plan, or GO plan). On those sales, Apple was losing over half of their subsidy (part that comes from the monthly plan), and users were getting a $700 phone for $400 with no strings attached.

    Make no mistake, though, the $600 iPhone was still fully subsidised (and its original full price, before rebate, was over $900!).

  2. WinMo 7 = A rounding error coming soon.

    Has anyone heard anything about WinMo in the past several months? All I have seen (yes besides MDN) are articles about: iPhones, Droid, Nexxus One, Palm, RIM.

    Seriously – why bother trying to compete Microsoft?

  3. Comment from: Zune Tang®
    It’s funny to watch you MAC lemmings obsess over market share and the amount of software available for those Windows Mobile wannabe phones. From what I hear about Windows Mobile 7 MAC should be concerned. Really concerned.

    When it comes to Windows Mobile Microsoft wants to develop the best phone OS possible and build long lasting partnerships with manufacturers and mobile service providers to further that end. As we’ve seen with PCs running Windows the benefits to users are endless. Expect the same with WinMo phones. Microsoft is simply creating the OS they want to use on a phone, not the junk only a handful of cultists could love.

    Your potential. Our passion.™

    ================================
    Yeh what ever Pooh Tang

    Guess what Microsoft getting sued for Bing Trademark

    http://www.guardian.co.uk/technology/2009/dec/21/microsoft-bing-trademark

    Steve Ballmer to get P45 next year lol

    http://www.theinquirer.net/inquirer/news/1566790/will-microsoft-rid-ballmer

    Happy Christmas!!! hope the above news fills your stocking with joy

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