Is Apple laying off or staffing up?

“It’s hard to make sense of the conflicting reports of recent layoffs at Apple. Valleywag’s gossip editor in two separate posts said as many as 50 employees were laid off here and there. Apple PR flatly denied the first report and went semi-mum about the second. Then CNET’s Tom Krazit interviewed several unnamed sources who said they were indeed called into a conference room and handed white manila walking papers in the presence of plainclothes security officers,” Philip Elmer-DeWitt reports for Fortune.

Elmer-DeWitt reports, “It’s all quite puzzling. Why would Apple bother to comment on rumors of a few dozen purported layoffs — out of a full-time workforce of roughly 32,000 — when, for example, Cisco is laying off a couple thousand workers, IBM a couple thousand more, and Microsoft at least 5,000?”

“It makes even less sense when you look at whom Apple is hiring. Apple’s Job Opportunities list is publicly available here and always makes for interesting reading,” Elmer-DeWitt reports. “For example, a quick search of the current listings shows that Apple has posted 338 new job openings since Jan. 1, 2009, the vast majority for full-time positions.”

Full article here.

MacDailyNews Take: Actually, it is not at all difficult to make sense of reports of “recent layoffs at Apple.” Such reports come from tabloid and/or junk journalism sources that are looking to create “bad news” where there is none – especially if it involves Apple Inc. The fact is, Apple’s entitled to make staff adjustments, move staff around, and change focus on different areas of the business by adjusting staffing levels. They are not “laying off” en masse due to a tough economy regardless of whatever fiction some schlock outfits dream up in order to pad their hit counts.

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