AmTech’s Wu warns: Don’t get too excited about Apple’s September 9th event

“American Technology Research analyst Shaw Wu put out a call to clients on Friday, saying they should be prepared for a slight letdown at Apple’s event next Tuesday unless chief executive Steve Jobs pulls a rabbit from his black turtleneck,” Sam Oliver reports for AppleInsider.

“‘While there is always room for surprise, it seems this event may be somewhat underwhelming versus previous expectations and events,’ he wrote. ‘Over the past several days, Apple shares have pulled back as expectations have likely come down,'” Oliver reports.

“Wu said his check into the company’s supply chain have turned up no evidence to suggest a major hardware revelation will take place at the event,” Oliver reports. “Instead, he sees a ‘modestly redesigned 4th generation iPod nano and slimmer 2nd generation iPod touch with lower price points and higher storage capacities,’ but isn’t expecting radical changes to the iPod portfolio given the great success and extensive refinement the media players have already undergone.”

“The analyst maintains that the company’s MacBook Pro and MacBook are due for refreshes with more radical redesigns, but aren’t likely to be unveiled at Tuesday’s event,” Oliver reports.

Full article, which also discusses some potential “wild card” announcements, here.

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