Gartner, IDC, other analyst firms warn: businesses must avoid Apple iPhone

“The analyst firm Gartner will tell IT executives to keep Apple’s iPhone away from their networks, in a research report to be released within a week,” Jon Brodkin reports for Network World.

“The iPhone, scheduled to ship in the United States on June 29, appears to be a great consumer device but has no redeeming qualities from the perspective of a business user, Gartner analyst Ken Dulaney says,” Brodkin reports.

“Businesses have little, if any interest in the iPhone and Apple isn’t marketing it to the business sector anyway, says Randy Giusto, who leads IDC’s analysis of mobile devices, computing and computer markets,” Brodkin reports. “‘The iPhone is not positioned at all for the IT world,’ he says. ‘It’s a very personal device. Most corporations are probably not going to support the iPhone on their networks.'”

Brodkin reports, “Apple may not be making a direct appeal to enterprises, but AT&T is betting that business users will want the iPhone, the IDG News Service reported in April. AT&T plans to market the iPhone to business users and is making sure its backend enterprise billing and support systems will accommodate the device, the report stated.”

“A 451 Group analyst agrees the iPhone has no place in a business, and thinks the new product won’t even live up to its hype as a consumer device. Tony Rizzo, director of mobile technology research at the analyst firm, doubts Apple’s assurance that the iPhone’s battery will provide up to eight hours of talk time, six hours of Internet use, seven hours of video, and 24 hours of music playback,” Brodkin reports. “‘It doesn’t have any features that would make it successful as a business tool. The other question, is it even going to be successful as a consumer device?’ Rizzo says. ‘I’m not giving up my BlackBerry. I like the keyboard, I like the trackball and I like the service.'”

Full article here.

[Thanks to MacDailyNews Reader “LinuxGuy and Mac Prodigal Son” for the heads up.]
Smell that? You smell that? It’s pure fear. Nothing else in the world smells like that. We love the smell of fear in the morning. Smells like… victory.

The reason for such a campaign against iPhone? Money. Lots and lots of money and the fear of losing a good portion of it to Apple… The other phone makers, the other mobile device makers, and the other makers of so-called “smartphone” software understand the massive threat Apple’s iPhone poses. They have no recourse but to start up the FUD campaign, desperately hoping to slow Apple’s assault on the market. There is so much money at stake that things will get very nasty, very quickly. The chits will be called in and the articles will get written… The real Fear, Uncertainty, and Doubt is being felt by all of the companies that Apple [has] humiliated… They are very scared and rightfully so.SteveJack, MacDailyNews, January 10, 2007

85 Comments

  1. how about this scenario?

    The 2nd Gen iPhone is announced 6 MONTHS after the 1st Gen Debuts… It has GPS, supports Flash, works in 3G and works with Exchange server. Those who bought the 1st Gen phone can trade them in for 70% of the value of their original purchase. Apple then resells the first gen to consumers at a refurb price
    $399

    and Business gets hit by a huge wave of iPhones.

  2. > appears to be a great consumer device but has no redeeming qualities from the perspective of a business user

    The personal computer also had no “redeeming qualities” for a business user… until it did.

    And to say it has “no redeeming qualities.” That’s a insane statement. At the very least, it’s a mobile phone. Isn’t that a “redeeming quality”?

    MDN is right about the fear. These FUD articles are purely for the purpose of making people and businesses delay their iPhone purchase. Why would these so-called “analysts” publish such crazy sounding pieces (and destroy their credibility) unless they were being paid to do it by the “fearful.” But the sheer number of them and their increasing hysteria undercut their value (no one believes them). They only succeed at doing is give Apple more free publicity. And I’m sure that was part of Apple’s plan.

  3. I head up IT for the second fastest growing company in Canada. I can honestly say that my Blackberry is terrible. The scroll ball is terrible and doesn’t work half the time. They keyboard is terrible. The interface is beyond terrible. Most users can’t even change their profile ring tones let alone view business docs. My Pearl has crashed multiple times just trying to set up my Blackberry internet account.

    MDN is right. Fear. Trust me, the iPhone will have it’s share of critics once it launches. Many will be the same people that are spreading the FUD now. The good journalists will be the ones that come forward and say, “I was wrong. After using the iPhone for a week the iPhone beats the competition in ‘X’ categories”. I love people that admit when they have made a mistake. It takes courage to do that. The guys that keep spreading lies because they had taken an early hard stance are the ones that should be fired.

    I certainly can take criticism on Apple products where it is due and in the context of other products out in the market…if those arguments can be backed up. The problem is: there just aren’t many (if any) products out there currently better than Apples’.

    The one exception may currently lie with iWork. While for the general consumer Pages is awesome, it does have trouble with some numbering and formatting issues. Keynote is pretty solid. A spreadsheet is lacking. All will be addressed over time but I can understand the need for businesses to use Office or another Office compatible suite.

    Mail and iCal also have limitations fitting into a Windows IT world and as much as I stick up for them, if they integrated much more smoothly with Exchange server. I’d move a lot of people over to Macs immediately. I require Windows for MS Reporting Services and some other IE only functions requiring ActiveX. I spend all my day on the Mac side using Parallels to use XP as needed. Tried Vista but it crashed more than XP.

    Back on topic, there are a lot of scared people out there….scared at what the iPhone is going to do. I hope the next iPod (less phone functionality) has all the same WiFi features. I’d love to get my hands on one up here in Canada.

    Cheers!

  4. Security is one thing, but these statements by “analysts” are just plain weird. Tell me there is no conspiracy to kill this product. If the iPhone has no place in business, why does any portable phone?

    This is the epitome of absurdity.

  5. My guess is that back in the horse and buggy days, many buggy manufacturers discouraged the population from buying the first automobile.

    Blackberry = horse and buggy
    iPhone = Model T

    Current smart phone manufacturers….your time is coming to an end.

  6. Real World Enterprise and Corporate IT Expert,
    You have blinders on for one reason…your retirement.
    You blind clueless idiot…typical ride the myth entrenched M$ bent over sheep.
    Pal, a rude awakening is coming your way.

  7. Real World Enterprise and Corporate IT Expert,
    You have blinders on for one reason…your retirement.
    You blind biased clueless doofus…a typical ride the myth entrenched M$ bent over sheep.
    Pal, a rude awakening is coming your way. If we don’t wake you up, your smart CEO, soon to be successor, or kids will. Extremely typical and predictable 3rd party glued together IT attitude. We feel sorry for you longterm. Do your homework!

  8. A comment posted on Dulaney’s article tells why the iPhone is a brilliant choice for business:

    There is virtually no corporate data risk. The iPhone does not provide for device-resident data or apps.

    It provides a streamlined development model. Web-based custom apps can be almost totally device-independent — a huge cost-saver and speedup factor.

    It offers vastly higher productivity for expensive employees who spend their time on voicemail, plain voice, and web apps.

    Its iChat feature provides 2-way communications that are quicker-than-email.

    Businesses only need to turn on the IMAP option in Exchange in order to get the iPhone connected to the company’s email. A third party email vendor is not needed.

    This article is not mere FUD; it is a goddamn bald-faced lie!!

  9. @Mr. Peabody….nope we are not still living in the U.S. of A. Some of us actually live elsewhere….

    Until the iPhone supports:
    incomprehensible error messages, inexplicable restarts or the blue screen of death, it’s a joke for corporate use.

  10. I like my rotary dial phone. I like the textile feel and sound of watching the dial spin around after each number. I ain’t changin’ nuthin’!

    Windows NT rocks! Never upgrading to nuthin’ else!

    -19th Century IT guy

  11. Here are some bold statements from Gartner at the ITxpo 2007 few months ago in San Francisco:

    Consumerization will be the most significant trend affecting IT during the next 10 years (0.8 probability).

    Through 2012, the majority of new IT technologies that enterprises adopt will have their roots in the consumer market (0.8 probability).

    Through 2011, enterprises which can balance the opportunities from combining consumer IT with established systems and processes will achieve significant rewards in cost containment and productivity (0.7 probability).

    Enterprises should consider proactively managing the transition toward consumer-based technology in order to avoid traumatic and disruptive change.

    By 2012, at least one of the following will win new standing in the enterprise market: Sony, Apple, Motorola, Nokia, Google, eBay and Samsung (0.6 probability).

    Gartner’s Conclusion and Recommendations to IT (by Steve Prentice and Tom Austin)

    Get out of denial. Recognize the reality of the impact of consumer IT in all aspects of enterprise IT and infrastructure. The status quo is going to change.

    Don’t try to stop it. You will fail. But you can manage it with education and a realistic and pragmatic approach.

    A proactive approach to relieve pressures as they build will be better than waiting for tectonic shifts.

    Keep an open mind, and watch consumer activities and technologies carefully. Watch and listen to your children if necessary.

    You ain’t seen nothing yet. This trend is still in its infancy. Prepare for the ride of your life.

    P.S. I have nothing else to say.

  12. Re: Real World Enterprise and Corporate IT Expert

    Uh, I thought it was painfully obvious that the original post was satire, even if one did not know that there used to be a poster here that would call himself a “real IT expert”. Apparently, not even the carriage return post made it clear to everyone.

    Well, even if 25% of what the analysts are saying is true, there will be a number of IT departments that will have iPhone jammed down their throat by execs that want the fancy new toy. Sure, there are businesses where the IT dept can overrule, but there are also companies where they cannot.

  13. Google will most likely be the one that provides Office tools for the iPhone via Safari. Google will probably pay a lot more attention to Safari because it runs in Windows now. No more Microsoft rode blocks with IE. Google in partnering with Apple and this symbiotic relationship can not help but undermine Microsoft at it’s core, Office Suite of applications. Apple is dumping a bucket of water on the entire industry, yet their are those that claim they wont get wet.

  14. Sometimes I think you guys have been drinking too much of the ole koolaid… but OMG this IS fear. FEAR. Amazingly obvious fear.

    I mean, what, if you love your Crackberry then why do you even CARE about the iPhone??? And the only reasonable answer is, you don’t but SOMEONE behind the curtain is soiling their underwear.

    Me, I’m okay with my cheap crappy phone and my beautiful 80 G iPod… ‘specially since I’m a developer and I can’t play with the hardware (no sdk). iPhone is “maybe someday” not “must have”.

    But the absolute level of FEAR out there tells me not to sell my AAPL.

    Though I should remind myself that they don’t really know anything. Or do they?

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