Beleaguered Singapore-based portable audio and media player (and more recently, “Made for iPod” accessories maker) Creative Technology said Thursday it intends to delist voluntarily from the Nasdaq Global Market to save on costs.
Beleaguered Creative will maintain its listing in Singapore (SGX-ST, since 1994), according to a statement posted on its Web site.
The beleaguered company, whose CEO Sim Wong Hoo once declared “war” on Apple iPod back in November 2004 with, “The MP3 war has started and I am the one who has declared war… It’s our target to beat iPod… I’m planning to spend some serious money. I intend to out-market everyone… Creative is targeting a 40 percent share of the global MP3 market [in 2005],” said its last trading day on Nasdaq will be August 1.
Beleaguered Creative’s press release – quick, read it before they try to “save costs” on web hosting, too – here.