Apple Mac’s market share gains woo developers into supporting Mac OS X

“Apple is seemly enjoying solid percentage point market share gains every six months or so and accelerating. And the most compelling aspect of this acceleration is that is it more than half due to Apple’s switch to Intel (and to some extent Microsoft’s disappointing Vista delivery). Readers need to remember that the ‘Halo Effect’ never really materialized due to iPods alone. It picked up a clear visibility at about the same time Apple announced the switch to Intel and that halo effect has only grown in clarity since then,” Anthony Frausto-Robledo writes for Architosh.

“There are several elements now combining into a perfect storm which could really accelerate Mac market share growth. The first is the momentum Apple and the Mac currently have. The second element is the innovations coming down the pike with Apple and iTunes and the iPod. And the third and most powerful element is clearly the iPhone,” Frausto-Robledo writes.

“Apple’s new iPhone is going to change everything. I believe the product is so strong it is akin to the introduction of the original Mac. Its interface is just as ground-breaking. Moreover, what makes it even more like the original Mac is that as a “new type of device” it is clearly at the forefront of the next-generation of software development where software is delivered as a service. Jobs and Gates made this point about the Mac project at D5 last week. And the more one thinks about the iPhone, and how its Google Maps application works in particular, the more this is apparent,” Frausto-Robledo writes.

Full article in which Frausto-Robledo reports of yet another developer adding Mac OS X support, this time Robert McNeel and Associates’ with their Rhino modeling program, here.

35 Comments

  1. Absolutely disagree that the iPod halo effect never appeared. People experienced iTunes, and wondered why their other software couldn’t work as well or why their hardware/OS couldn’t work as well as iTunes/iPod does. If he thinks the halo effect should have been some massive, bursting dam flood of switchers, he was delusional. The real key was Apple switching to Intel, because now the price/performance myth could be easily busted.

  2. Sorry Intel chips alone don’t justify market share gains.

    It does help Apple sell more hardware and compete equally with PC box assemblers.

    Apple is solely involved with a Windows vs Mac OS X war now, with hardware sales bankrolling it.

    Apple could do a lot if they could somehow slide their OS under the vast amount of Windows software so most if it runs nearly seamlessly under Mac OSX without Windows at all.

    Or provide some sort of source code port software that would take a lot of time out of optimizing Windows code for Mac OS X for developers.

    What’s really bad is all these “options” for running Windows on Mac OS X has got me interested in running Windows just to take advantage of more software choices.

    Oh GOD, I’m falling for the DARK SIDE!!

  3. And the light turned on!

    “”There are several elements now combining into a perfect storm which could really accelerate Mac market share growth. The first is the momentum Apple and the Mac currently have. The second element is the innovations coming down the pike with Apple and iTunes and the iPod. And the third and most powerful element is clearly the iPhone,” Frausto-Robledo writes.”

    DUH!! Suddenly people are beginning to think that this Apple thing is no flash in the pan. However, I think that some still believe that the Titannic will still come in to the dock. Any day now. After all, how could anything that big (read Microsoft) sink. ?????
    LOL

    en

  4. add some high end gfx card options (swopable?) and gfx card linking and ya might see more 3d artists come to mac, ( i already am, but in a minority) the software is there, its the hardware that puts them off, the mac pro is sooo ideal

  5. Oh yea, Mac’s still give you limited hardware choices and tend to cost more than PC’s

    When Apple goes all Glossy Screens like they did in the MB line and wind up hurting people’s eyes, where will the vast majority find releif with Matte screens?

    Yep, on the PC side.

    You see, this is a serious problem with Apple, the forced changes that Apple knows what is right for you. Like we can’t decide for ourselves if Matte screen or Glossy is best.

    I can’t buy a low cost Mac laptop now because the Glossy screens hurt my eyes.

    Don’t you just feel the hardware lockin closing in?

  6. I must admit I don’t like having to be forced to buy a expensive MacBook Pro to get a Matte screen.

    Glossy screens just suck, I’m considering switching to PC’s so I have more hardware choice.

    Did you know for the price of a MBP I could have a Quad Core laptop with two hard drives?

    Portable and powerful, sure battery life isn’t the best. But most hook up to a powersource every chance they get anyway.

    Quad cores make video production much faster.

  7. Pastry Chef:
    What the heck are you talking about? Apple is not “solely involved with a Windows vs Mac OS X war now, with hardware sales bankrolling it”. That is absolutely ridiculous. Jobs himself has been saying for a decade that it is not necessary for MS to lose for Apple to win. He said it again at D5 last week. He has also stated quite clearly that they are not looking to take over the majority share of the OS market, rather to make compelling hardware and software. MS is not going anywhere for a long time. Neither are the other PC makers, on the hardware side. Apple is going forward with Apple’s game, and no-one else’s. Plus, outside of Apple themselves, MS is one (if not the ) biggest software dev for the Mac.

    Glossy screens? Get over it.

  8. to the last two trolls above. What you simpleton do not realize is that you can’t run the best OS on the planet on those toy_computers_ only_good_to_blast_your_friends with FPS games. That crap quad-core you’ll get, when running Windows will only get you a Piece of Crap. It is the software, stupid!

    Stick those two hard drives where they belong when hosting Windwos: the sewer, rightly following the Zune you surely have bought.

  9. So, the halo effect is there but it isn’t how it was initially described. People never considered a mac before but here is what happened. They got an iPod and liked it. They see the iPhone and think, “wow, that looks fantastic!” Now they think, “Maybe everything we have heard about Apple computers for years isn’t true. Especially since our experiences with their other products has been so good.” The switch to intel did help too. Now the mac isn’t some odd ball system (Power PC) it is just the same as the main stream computer manufacturers. Here’s to 10% US market share in a couple of years!!

  10. Please do not try to develop you lousy application for OS X. I have had enough of your poorly conceived and thought-out product. You clearly have put only the barest of thoughts into your application.

    If you do not have something that can compete with or be better than current OS X applications, please do not bother pooping in the playground.

    I left Windows to get away from your dreck.

  11. Wondering if anyone has thoughts on the following:

    1) will apple sell the phone and allow customers to use it without activating cingular service? It would be a great ipod/web surfer even without cingular.

    2) is the “hidden icon” for games? i bet it will come with some pre-loaded games

  12. glossy screens hurt your eyes?
    the screens are there because they are ideal for watching media (movies and tv shows).. which explains the widescreen..
    The colors are sharp and the contrast is beautiful.

    you sound like such a wimp. get a Gateway already.

  13. “due to iPods alone” From what I saw on Apples Income statement the computer side side takes in 54% of sales. This includes software and hardware accessories. iPods were 46% including software and hardware accessories. So I don’t think the iPod is helping out Apple as much as people think.

  14. Not meaning to defend the trolls, but glossy screens on the MacBooks are a serious eye problem.

    Something about the eyes trying to focus on two images at once.

    Oh well. Guess companies just need to be sued.

  15. I don’t care whether it is a halo effect from the iPod, the iPhone, Apple TV, the switch to Intel, or the white Apple sticker on my car. As long as more and more people switch and more and more developers see the light, I’m happy with it.

  16. @ “Pastry Chef” aka Microsoft Astroturfer: “Don’t you just feel the hardware lockin closing in?”

    We’ve read similar comments from your ilk for years, doesn’t seem to be working so hot any more does it? With Mac making slow and steady market share gains, eating up the high end of the computer Market..

    But don’t worry, there’ll be enough bargain bin PCs sold at Walmart to keep your astorturfing paid-for-by-Microsoft pockets filled for at least a few more good years.

    Get lost.

  17. “I’m considering switching to PC’s so I have more hardware choice.”

    And what would be the difference between those, and how will your user experience differ, depending on which one you choose?

    MMC™

  18. “Not meaning to defend the trolls, but glossy screens on the MacBooks are a serious eye problem.

    Something about the eyes trying to focus on two images at once.”

    And you know what? I use a Cintiq monitor at work, and a matte screen is no better, glare is glare, whether it is sharp or blurry. So let just cut all the BS about glossy vs matte.

Reader Feedback (You DO NOT need to log in to comment. If not logged in, just provide any name you choose and an email address after typing your comment below)

This site uses Akismet to reduce spam. Learn how your comment data is processed.