Newsweek: Apple TV has a lot going for it

Apple Store“I got [my Apple TV] last week and noted that the design of the object itself was somewhat enigmatic. If someone were to encounter the device cold, there’d be no idea what it was or could do. It’s a fairly flat tray, seven inches wide and long, slightly over an inch high. It weighs just less than two and a half pounds. There are no buttons, no switches, not even an on-off toggle. (In this it is almost an apotheosis of Apple’s belief that less equals more in these matters.) On the back are the sockets for cables and electronics connectors. If it didn’t have the familiar fruit logo and the letters ‘TV’ on top, you might conceivably use it to as a tray to hold an order of sushi at a chic fusion-cuisine joint,” Steven Levy writes for Newsweek.

Levy writes, “The crisp list of menus and the straightforward means of navigating them will be familiar to anyone who has used the Apple remote with the Front Row feature on recent Macintosh computers, or even stepped through the menu options on an iPod. What’s more, it’s a visually rich experience with clean text on black background enhanced by high-definition movie posters, album covers and your own photos.”

“A lot of people will use Apple TV as a way to listen to their iTunes music in the living room, and the system shines at this… Ideally, everything you watch on a high-definition set is high-def, but the movies and television shows on your iTunes collection run in “near-DVD” quality. Perfectly acceptable, but still… It’s easy to pick selected photo albums and watch gorgeous slide shows on your television. Unfortunately, at this point you can only show photos that are synced to the Apple TV—no streaming yet from other computers… Apple should build this in as quickly as possible,” Levy writes.

Levy writes, “Apple TV effectively liberates your digital songs, videos and photos from your computer, allowing them moments of glory on your widescreen television. If you have a big iTunes collection, a big television and even a medium-sized entertainment budget, you’ll probably get your money’s worth from Apple TV.”

Much more in the full article here.

Related articles:
Apple overriding Apple TV hacks? – March 29, 2007
Hacking Apple TV: Joost successfully run on Apple TV – March 28, 2007
Apple TV software hints at future DVR functions? – March 28, 2007
Ten Apple TV myths – March 28, 2007
Ars Technica in-depth review: Apple TV ‘impressed all those who touched it’ – March 27, 2007
The chips inside Apple TV – March 27, 2007
Analyst: Apple TV is a platform, not a single product – March 27, 2007
Digital Trends reviews Apple TV: 7 out of 10, ‘huge phenomenon will challenge conventional thinking’ – March 26, 2007
Automatically convert video files for Apple TV with Apple’s Automator – March 26, 2007
Apple TV, iTunes, iTunes Store: BusinessWeek’s Wildstrom blows it – March 26, 2007
iLounge gives Apple TV a ‘B’ in hands-on review: ‘recommended’ – March 24, 2007
CNET reviews Apple TV: ‘Very Good’ – 7.7 out of 10 – March 24, 2007
Video: Apple TV menu and interface walkthrough – March 23, 2007
Analyst: Apple TV will change the TV business – March 23, 2007
G4’s ‘Attack of the Show’ host Olivia Munn licks Apple TV – March 23, 2007
Xvid fully functional on Apple TV – March 23, 2007
Apple TV does not require Widescreen TV or HDTV, works with standard TVs – March 23, 2007
CBS looks at Apple TV on ‘The Early Show’ (with video) – March 23, 2007
Scoble: ‘Apple TV rocks’ – March 23, 2007
Apple TV hard drive upgrade works – March 23, 2007
Apple TV dissection photos – March 22, 2007
Apple posts Apple TV User’s Guide online – March 22, 2007
Enderle: ‘Apple’s attractive and well packaged Apple TV likely to set the pace’ – March 22, 2007
David Pogue demos Apple TV in humorous NY Times’ video – March 22, 2007
PC Magazine review gives Apple TV 4 out of 5 stars – March 22, 2007
NY Times’ Pogue: ‘Apple TV offers a gracious, elegant, effortless, delightful experience’ – March 21, 2007
Mossberg hands-on with Apple TV: ‘beautiful design, easy-to-use, classic Apple: simple and elegant’ – March 21, 2007
Apple TV projected to surpass TiVo, Netflix – March 20, 2007
Former Microsoft ‘Enthusiast Evangelist’ Gartenberg looks at impact of Apple TV – March 20, 2007
Apple TV ships – March 20, 2007

Reader Feedback

This site uses Akismet to reduce spam. Learn how your comment data is processed.