Five more Microsoft Zune myths

“What’s more fun than dissecting the overwrought failures of big dumb companies whose marketers ineffectually tried to put a price tag on cool? Doing it in real time, as it happens!” Danier Eran writes for RoughlyDrafted.

Ten iPod vs. Zune Myths took apart the marketing spin attached to Microsoft’s upcoming iPod Killer, but there’s plenty left to examine. Here’s a look at the whimpers of jilted executives, painful marketing drivel and fan speak, the geeky in-jokes, as well as the market realities and technical problems facing everyone’s favorite iPod Killer,” Eran writes.

Eran’s Ten More Myths of Zune:
1: Microsoft’s iPod killer is … Zuma
2: Zune makes a good verb
3 : The Zune isn’t just another poorly constructed piece of crap
4: Microsoft can work out their iPod Killer’s kinks over the next few years
5: Microsoft can afford an extended failure

Full article here.

[Thanks to MacDailyNews Reader “LinuxGuy and Mac Prodigal Son” for the heads up.]

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22 Comments

  1. Right now his site is getting hammered, and is very slow at responding.

    Even though Apple seems to inovate in a vacuum, I actually would like to see some competition for the iPod. IMHO, Zune is not it.

    Color me a trader, but I still think Apple should consider licensing fairplay. If perhaps only within a strict framework, that allows 3rd parties to design a front end to iTunes, but still ultimately provide content through the ITS. Maybe that would be unworkable, but what do I know.

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