“Apple’s practice of producing equivalent consumer and professional applications suggests they may pursue professional versions of iWeb or iTunes. Their audio focus suggests a professional podcast, live radio, or live performance package. Their video focus suggests videocasting, video workflow, scriptwriting, or storyboarding. The Mac platform also has relatively limited 3D offerings that Apple may want to address,” Tom Brinck writes for SimplyBlog.
“Apple’s software offerings focus on the Creative market, as a strategy to make the Mac an excellent platform for creation and organization of any media. Apple has only a few software offerings, such as Filemaker, that don’t fit squarely in this model,” Brinck writes. “Apple has introduced new software that filled niches that weren’t served well by 3rd-party solutions, such as iPhoto. In other cases, such as the Final Cut Studio suite, Apple directly competes with existing software offerings. What interests me most… is the question of what new software Apple will introduce.”
Brinck has created a diagram that explores Apple’s software strategy and his full article speculates on what future development Apple might pursue within this strategy.
Brinck concludes, “I’d say that a pro version of iWeb is the most likely application that Apple has in the works. A pro version of iTunes is probably the most marketable idea of all of these. And strategically, I’d strongly suggest that Apple enter the 3D professional software business as a way of continuing their tradition of great creative software while guarding against any erosion in their video software business.”
Full article here.
Maya isn’t for sale. Lightwave officially sucks – plus their brains left off to create the best modeler out there, Modo. Okay, Rhino is still more mature, but give Modo 2-3 yrs…OTOH, they’re aimed at two different industries. C4D is probably the best overall package beside Maya – with maya having more extreme features and better animation setup – and C4D having an edge on GUI flow, bread&butter; shaders and speed. Anyways, I doubt that Apple will buy a 3D app anytime soon. But why oh why isn’t there more competition in 2D??? There are a shitload of pro 3D apps, compositing suites or editing solutions. But how many Photoshop or Illustrator contenders are there these days? Now that Freehand got officially killed – who’s going to make a vector app for nerds (illustrator-only people, don’t even bother to reply to this, okay)? We sure could need some LivePicture or Xres or whatever they were all used to be named before dying the Photoshop death. And why is everyone waiting for Apple pulling off apps like this?