About advertising on MacDailyNews (request for feedback)

We are trying out some new forms of advertising, as you may have noticed. The latest is “IntelliTXT” which we started testing yesterday evening. A user must mouse-over an IntelliTXT word (green, double underlined) to view an advertisement, which makes IntelliTXT is a 100% user-driven form of advertising. We like ads that the user can control. IntelliTXT works in real-time and is the last piece to load on page. IntelliTXT comes into play long after the article has been written and posted to the website.

Our interstitial test went well, but based upon reader feedback, we decided not to utilize that form of advertising. We are looking for a form of advertising that can offset the revenue from other forms of current advertising that we wish to discontinue.

Thank you for your patience while we test out these ads and thank you for patronizing our sponsors without whom we would not be here today.

Please let us know what you think of the IntelliTXT ads below.

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117 Comments

  1. MDN – For what it’s worth, I personally do not mind the IntelliTXT ads. However, if most people find them annoying, then you are doing the right thing in trying to find other ways of advertising to support your (and our ” width=”19″ height=”19″ alt=”grin” style=”border:0;” />) site.

    My biggest annoyance are pop-ups, pop-unders, whatever they are called. Unfortunately not all of us work for enlightened employeers.

    Thank you for listening to what your readers have to say. You guys / gals are doing a great job!!!

    Thanks again.

    Peace.

  2. For the record:

    Most annoying ads:
    Pop-up/pop-under ads
    Blinking ads/ads with lots of annoying animation
    Ads that pull you to a field in the ad to fill something in (had a few last week)
    Ads for Lamisil (didn’t see them, but “ewww” is right)

    Best kind of ads:
    IntelliTXT ads
    Sidebar ads that don’t get in the way
    Ads with sexy women

  3. IntelliTXT is much less obnoxious than the Gerber Graduates for Toddlers “Mini Fruits and Mini Veggies” advertisement directly to the right of this comment box. Do many toddlers browse mac news?

  4. Much prefer these to the pop-unders – some of which can’t even be closed from the taskbar (Have to use a PC at work).

    In that situation, I have to force-quit the app to get rid of the ad without clicking on it.

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