Microsoft employees squeamish about ‘podcast’ term, try using ‘blogcast’ instead

“One of the bigger trends on the Internet right now is ‘podcasting,’ in which someone can subscribe to amateur and professional audio programs, automatically downloaded to a portable device. The name is derived from the words broadcasting and iPod, Apple Computer’s music player. And that poses a slight problem for Microsoft employees who want to take part in the trend. The iPod uses a music format that rivals Microsoft’s Windows Media, and Microsoft software, in turn, runs devices that compete with the iPod,” The Seattle Post-Intelligencer reports.

“So how do you create a ‘podcast’ without implicitly acknowledging the ubiquity of the product from one of your company’s competitors? Why, you ‘blogcast,’ of course. That slightly awkward name, apparently derived from the words weblog and broadcast, is being used by several Microsoft employees to offer their own audio programs over the Internet,” The Seattle Post-Intelligencer reports.

Full article here.

MacDailyNews Take: Note to Microsoft employees using the term “blogcast” instead of podcast: you’re looking foolish. You lost. Get used to it, more losing is on the way. The Age of Mediocrsoft is ending.

Related MacDailyNews articles:
Microsoft ‘Plays For Sure’ logos don’t always guarantee your music will play for sure – July 06, 2005
Windows Longhorn (aka Win XP SP3) spells big trouble for Microsoft – July 01, 2005
Apple iTunes leaves Microsoft Media Player in the dust – July 01, 2005
Apple CEO Steve Jobs’ ultimate goal: ‘to take back the computer business from Microsoft’ – June 16, 2005
Apple to unleash Leopard on Microsoft’s Windows Longhorn; Mac OS X 10.5 due late 2006 – early 2007 – June 07, 2005
Report: Microsoft’s ‘Longhorn’ release slipping into mid-2007 – June 03, 2005
Is Microsoft finally about to crumble? – May 26, 2005
Forrester CEO: ‘Microsoft is in its most vulnerable moment in history’ – May 09, 2005
Analyst: Tiger proves ‘Apple is light years ahead of Microsoft in developing PC operating systems’ – April 12, 2005
97,467 Microsoft Windows viruses vs. zero for Apple Mac’s OS X – April 05, 2005
Microsoft’s lack of momentum, malaise won’t end anytime soon – March 16, 2005

47 Comments

  1. In Good Guys last week I was looking at the iPods when a young sales gal came over and said, “We have a lot of cheaper iPods over here,” and pointed towards the conglomeration of mp3 players on the other counter.

  2. Metryq:
    Sorry friend, but English has NO gender-specific identifiers, let alone a ‘neuter’ as you put it. They do not exist in the language.

    Anyone studying languages would know that. All latin-based languages [esp. French, Spanish, Italian, etc] contain male and female identifiers, but do not contain a neuter. Even though modern English is 60% derived from French, the use of gender specifiers are absent.

    Correct, when identifying nouns. However, when requiring a non-gender-specific personal pronoun, ‘he’ and ‘his’ is considered gender neutral, although in some cases, though not used anywhere near as often, “one” can be be used when talking in general terms.

    This is likely a result of adopting much of the french but the german as well. Discarding the arbitrary use of masculine/feminine forms of the definite and indefinite article and adopting the German neutral-gender specific model.

    I say, we do like the Japanese, and just get rid of the conversational use pronouns when the context is clear. much more efficient.

  3. Hoovering is a British term. In North America Beam was the dominant vacuum cleaner. Scotty was the guy in all of Beam’s commercials. Hence, the term, “Beam me up Scotty”.

  4. “…is being used by several Microsoft employees to offer their own audio programs over the Internet.” – multiple reporters from The Seattle PI.

    This doesn’t exactly sound like a groundswell to me. Furthermore, it wouldn’t surprise me if this resulted from an internal management directive. I recall a few months ago, an article posted by MDN. I don’t recall the title, but in the article, it stated that most of the MP3-using Microsoft employees use the iPod and that Microsoft management wasn’t really happy about it. I wonder if this is part of the management’s attempt to thwart the significant lead of the iPod.

    Didn’t the term “Podcast” come from iPod users and not from Apple? Oh well, to me the term “blogcast” has a rather clumsy sound to it. Typical of what Microsoft puts out.

  5. ” width=”19″ height=”19″ alt=”raspberry” style=”border:0;” /> vous etez nul chez microsoft meme pas capable d’avouer votre defaite devant la grandeur d’APPLE

  6. “In Good Guys last week I was looking at the iPods when a young sales gal came over and said, “We have a lot of cheaper iPods over here,” and pointed towards the conglomeration of mp3 players on the other counter.”

    Wow… if some salesperson said that to me in a store I would tune them so fast…

    –mAc

  7. It was recently noted that Microsoft frowned upon employees bringing iPods to the Redmond campus. Now this. Some may conclude that Microsoft is rotting from the inside out and its corporate ‘heart’ has shrunk to sizes too small.

  8. >”In Good Guys last week I was looking at the iPods when a young sales gal came over and said, “We have a lot of cheaper iPods over here,” and pointed towards the conglomeration of mp3 players on the other counter.”

    Wow… if some salesperson said that to me in a store I would tune them so fast…>

    Well, I considered ripping her a new one, but she was so young she already had one.

  9. “In Good Guys last week I was looking at the iPods when a young sales gal came over and said, “We have a lot of cheaper iPods over here,” and pointed towards the conglomeration of mp3 players on the other counter.”

    Is anyone from Apple Legal reading this? What total BS! IMO *ANY* vendor that tries to foist “cheaper iPods” to customers should be cut off hard by Apple.

    Apple needs to field “secret shoppers” for situations like this. Imagine being able to play that salesperson’s game a little bit, then say “I’m an Apple rep, those aren’t iPods, and you’re in deep shit. Take me to your store manager.”. Let’s see a young sales gal sell her way out of that!

  10. 1. billy should just give up; his crappy systems are now passe’.
    2. english is a germanic language, not frog.
    3. yes, it would be interesting to be able to get some bimbo canned for fobbing off something else as an iPod.

  11. TheConfuzed1

    Left Rear Tire–

    Who here hasn’t cringed when someone says “open a new WINDOW’ while referring to a Mac application.

    Ummm… Mac had “windows” before Windows ever did. Why would you cringe?

    Sorry, it was meant both as sarcasm and a warnng. Microsoft claims windows because they named the product after something that already existed. I saw a correlation to this and thought it was ironic they didn’t want to take credit fr it.

  12. Who cares?

    This whole podcasting thing is being touted way too much. What is the big deal about podcasting? It is just another thing to download to your iPod. So what?

    I tried it and it got really old quick. Listen to some jerkoff or “news” program full of commercials AFTER it is broadcast? Wow. Then have to manually delete from the iPod after I am done with it? Lame.

    And these “bloggers” are getting annoying too. Everybody has to spew his thoughts for other people totally uninterested in what they have to say.

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