NBA bans Apple iPods during on-court pregame warm-ups

“For Vince Carter, yesterday was the day the music died – at least during pregame warm-ups. The mercurial star with the Toronto Raptors, who has not exactly sprinted out of the starting blocks this season, received more damaging news yesterday when the National Basketball Association determined his portable stereo unit is off limits in warm-ups,” Robert MacLeod reports for The Globe and Mail. “The 27-year-old shooting guard had been listening to music on his trendy iPod on the basketball court during pregame warm-ups, chilling privately with his tunes while practising jump shots with his teammates.”

MacLeod reports, “Yesterday, the NBA said Carter’s quest for inner peace through his headphones did not conform to the league guidelines on proper attire on the court. The league has asked him to put the music player away. ‘Vince isn’t allowed to be wearing the iPod,’ said Brian McIntyre, the NBA’s senior vice-president of basketball communications. ‘You won’t be seeing him wearing it again in the future.’ Carter was shocked when told the news yesterday afternoon after practice. The Raptors, who have two games left in a six-game road trip, will play the Los Angeles Clippers at the Staples Center tonight. ‘Why?’ an uncomprehending Carter said. ‘Oh, Lord!'”

Full article here.

MacDailyNews Take: Fascists.

30 Comments

  1. It’s funny how they don’t ban the 37 different Nike swooshes that adorn the uniforms. Maybe if Apple were to sponsor the NBA then every player would have to wear an iPod during warmups.

  2. I think the NBA would like to sign a marketing deal where they get paid for the exposure their basketball players give to certain products. In other words: “Apple, if you want our stars to show off your product, better pony up some bucks!”

    Imagine this:
    iPod: The official digital music player of the NBA

    It’s all about money.

  3. no negative connotation here.. i think they didn’t like the free advertising… lol.. and i don’t mean the press.. i mean.. seeing vince running around with white earplugs..

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