“The recall puts Samsung, which has been trying to match the success of the Apple iPhone, in a precarious position,” Mozur and Lee report. “Battery fires threaten to undermine Samsung’s efforts, giving an edge to Apple. The recall comes just days before Apple is expected to unveil the latest version of its iPhone.”
“Along with the expense of fixing the phones, Samsung could face lost sales if consumers grow wary of its products. Samsung said it expected that manufacturing replacement phones would take two weeks. Consumers who have already bought the phones will receive replacements before new phones go on sale, the company said. Samsung did not indicate the cost of the recall,” Mozur and Lee report. “The recall is a major blow to Samsung.”
“The company faces pressures across its product line, with Apple on the high end and new Chinese brands on the lower end,” Mozur and Lee report. “Apple is set to show off its latest iPhone on Sept. 7. With the new iPhone, Apple is expected to make major upgrades to both the hardware and software, as it generally does every two years.”
Read more in the full article here.
MacDailyNews Take: Samsung’s Ford Pinto 7.
The South Korean IP thieves should’ve stolen Apple’s battery technology, too.
Keep warm and toasty now, cheating Chaebol.
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Samsung halts Galaxy Note 7 shipments due to battery explosions – August 31, 2016
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Apple’s iPhone owns 94% of smartphone industry’s profits – November 16, 2015
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Study: iPhone users are smarter and richer than those who settle for Android phones – January 22, 2015
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Yet more proof that Android is for poor people – June 27, 2014
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IDC data shows two thirds of Android’s 81% smartphone share are cheap junk phones – November 13, 2013
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