“Speculation about whether Apple will build a vehicle has been a favorite topic of conversation in the tech and auto worlds all year. It’s also dominated the news at some auto shows, without Apple being present,” Doug Newcomb writes for PC Magazine. “The rumors have been fanned by comments from Apple execs, the company hiring hundreds of automotive engineers and a meeting with BMW officials to tour its i3 electric car factory In May, it was revealed that Apple made inquiries into using GoMentum Station, a 5,000-acre former Navy weapons station east of San Francisco that’s now a secure testing facility for autonomous and connected vehicles.”

“Last week, meanwhile, it was discovered that Apple senior legal counsel Mike Maletic met with the California DMV to review ‘autonomous vehicle regulations,'” Newcomb writes. “Then on Monday, The Wall Street Journal reported that Apple’s car efforts were now a “committed project” with an eye on a 2019 ship date.”

“Apple has move[d] into other markets before, from portable music players to smartphones, only to redefine and dominate them,” Newcomb writes. “Entering the auto industry is complex and expensive (though if anyone can afford it, Apple can), but here are three reasons why the company has picked a perfect time to do it.”

  1. Technology is transforming automotive
  2. Shared mobility is the wave of the future
  3. The auto industry is ripe for disruption

Read more in the full article here.

MacDailyNews Take: Whatever it is, it’ll offer something(s) unique and be priced accordingly.

SEE ALSO:
The deeper reason for an Apple Car – September 23, 2015
Volkswagen emissions scandal spotlights need for an Apple Car – September 23, 2015
Morgan Stanley: Apple Car, if true, ‘one of the most important moments in transportation’ – September 22, 2015
Former GM Vice Chairman Bob Lutz: Apple Car ‘is going to be a gigantic money pit’ – September 22, 2015
Apple speeds up electric-car efforts, aims for 2019 ‘ship date’ – September 21, 2015
Apple meets California DMV officials to discuss ‘autonomous vehicle’ – September 18, 2015
Documents confirm Apple is building self-driving car, Project Titan further along than many suspect – August 14, 2015
Apple Car development proceeds apace – July 27, 2015
Apple hires veteran Fiat Chrysler auto industry executive – July 20, 2015
What’s up with Carl Icahn’s sudden obsession with the Apple Car? – May 18, 2015
Survey: 77% of hybrid or electric vehicle owners would likely buy an Apple Car – May 13, 2015
Apple’s ‘Project Titan’ could reshape the auto world – February 22, 2015