“When it comes to the bevy of Apple HDTV rumors that seasonally spring up, Steve Jobs’ quote about “finally cracking the HDTV puzzle” is often referenced as proof positive that an Apple-branded television is in the works,” Yoni Heisler reports for TUAW. “The passage in question, taken from Walter Isaacson’s Steve Jobs bio, reads as follows: ‘I’d like to create an integrated television set that is completely easy to use,’ he told me. ‘It would be seamlessly synced with all of your devices and with iCloud.’ No longer would users have to fiddle with complex remotes for DVD players and cable channels. ‘It will have the simplest user interface you could imagine. I finally cracked it.'”

“What isn’t often referenced, for some peculiar reason, is an interview Isaacson conducted with CNET a few weeks after Jobs’ death. During the course of the interview, Isaacson contextualized Jobs’ remarks about finally cracking the puzzle of an integrated TV set,” Heisler reports. “Q: ‘How far along were they on the TV? Did you get any indication of that when talking to Jobs?’ Isaacson: ‘They weren’t close at all. He told me it was very theoretical. These were theoretical things they were thinking about in the future.'”

Heisler reports, “As it stands today, there’s remains no convincing shred of evidence that Apple is currently working to release an HDTV anytime soon.”

Read more in the full article here.

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