“If institutional investors do not reload, the 7:1 split planned for holders of stock as of the close of trading on June 2nd will help bring more retail investors into the stock (and likely out of the options trading pits),” Dr. Duru writes. “It is no accident that CEO Tim Cook made purchasing demand the core reason for the split: ‘We are taking this action to make Apple stock more accessible to a larger number of investors.’ The split, of course, does nothing to change the value of the stock or the company, but psychologically, the ability to buy more than 1 or 2 shares means a lot for folks who have just a little to invest.”
Dr. Duru writes, “Overall, the tide seems to be finally turning for AAPL. Improving trader and investor sentiment sits at the core of the recovery story in the shares. Next up, new products to seal the deal?”
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