“According to analyst Gene Munster, the index is ‘a pulse on what consumers are willing to pay for unsubsidized phones in the US,’” Campbell reports. “Despite being 46 percent more expensive than the Galaxy S III, Apple’s latest iPhone 5 shed 11.2 percent of its value compared to 13.7 percent for the Samsung smartphone.”
Campbell reports, “Interestingly, the highest performing handset in the focused study was the iPhone 4S, which managed to lose only 7 percent of its value over the two month period. Coming in second was the iPhone 4, which lost 8.8 percent, followed by the iPhone 5… Samsung’s Galaxy S III and Galaxy Note II were the biggest losers, dropping 13.7 percent and 15 percent, respectively.”
Read more in the full article here.
J.D. Power: Apple iPad ranks highest in tablet customer satisfaction for second consecutive time – April 28, 2013
J.D. Power: Apple ranks highest in smartphone customer satisfaction for 9th consecutive time – March 21, 2013