“The rumor and/or speculation is that Apple will spin podcasts out into a separate app (but keep it in the desktop version of iTunes). This prediction is supported both by funny business in the app, and also inside information from unnamed sources ‘close to the company,’” Elgan explains. “The prediction that Podcasts will get their own app sounds reasonable. But the interesting part is: Why?”
Elgan writes, “Why would Apple put music, movies and TV shows all together in one app, but create an entirely separate app for podcasts? Sounds dumb, right? Actually, if Apple is doing what I think they’re doing, it’s a stroke of genius.”
Read more in the full article here.
Apple gives podcasts a gentle push out of iTunes – June 15, 2012